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                             17 results found
no title author magazine year volume issue page(s) type
1 Assessing the Feasibility of Risk Contracted HMOs for the Elderly: Applying the Marketing Concept Bingham, Frank G.
1993
10 3-4 p. 211-228
article
2 Booming Business, Minimal Marketing: The Child Care Industry Barnes, Nora Ganim
1993
10 3-4 p. 137-145
article
3 Brand Name Changes Help Health Care Providers Win Market Recognition Keesling, Garland
1993
10 3-4 p. 41-53
article
4 Changing Competition in Health Care Marketing Ellis, Brien
1993
10 3-4 p. 5-21
article
5 Consumer Perceptions of Medical Information Sources: An Application of Multidimensional Scaling Bunn, Michele D.
1993
10 3-4 p. 83-104
article
6 Elder Consumer Preferences of Marketing Strategies in the Human Services Kaye, Lenard W.
1993
10 3-4 p. 195-210
article
7 Future Pharmacists and Public Initiatives to Control Retail Drug Prices: A Political Economy Framework Pelton, Lou E.
1993
10 3-4 p. 241-259
article
8 Geographic Aggregation of Health Data: A Comparison of Alternatives for 1990 and Beyond Humphrey, Alan B.
1993
10 3-4 p. 55-65
article
9 Health Care Coverage and Costs in Small Business: An Exploratory Study Kathawala, Yunus
1993
10 3-4 p. 179-193
article
10 Health Demography Comes of Age Thomas, Richard K.
1993
10 3-4 p. 67-82
article
11 Implications of the Baby Bust Generation upon the Health Care Market Herbig, Paul
1993
10 3-4 p. 23-39
article
12 Investigating Differences in Choice Decisions for Physicians, Dentists and Lawyers Hill, C. Jeanne
1993
10 3-4 p. 147-161
article
13 Issues in the Consumer Choice of Health Care Coverage Plans Thompson, Ann Marie
1993
10 3-4 p. 163-178
article
14 Marketing Guidelines for Providers of Mental Health and Chemical Dependency Services—Responding to Changes in the Packaging and Purchase of Behavioral Health Benefits Oss, Monica E.
1993
10 3-4 p. 129-136
article
15 Marketing Home Health Care Medical Services: The Physician's View Ryan, Edward J.
1993
10 3-4 p. 105-127
article
16 Measurement of Pharmacy Saturation: Comparing Different Geographical Markets Mahajan, Puneet
1993
10 3-4 p. 229-240
article
17 Preface and Introduction to Articles Winston, William J.
1993
10 3-4 p. 1-4
article
                             17 results found
 
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