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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
8 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Applying the Marketing Concept in Health Care |
Paul, Jim |
1997 |
14 | 3 |
p. 3-17 |
article |
|
| 2 | Cigarettes and Health |
Lesch, William C. |
1997 |
14 | 3 |
p. 69-90 |
article |
|
| 3 | Improving Marketability of Exercise Programs |
Waikar, Avinash |
1997 |
14 | 3 |
p. 91-106 |
article |
|
| 4 | Informal and Formal Care for the Elderly |
Mundt, Jonel |
1997 |
14 | 3 |
p. 53-68 |
article |
|
| 5 | Patient Expectations and Marketing Programming for OB/GYN Services |
Wheatley, Edward W. |
1997 |
14 | 3 |
p. 35-52 |
article |
|
| 6 | Preface and Introduction |
Winston, William J. |
1997 |
14 | 3 |
p. 1-2 |
article |
|
| 7 | Some Legal and Managerial Strategies for Managing Healthcare Fraud |
Paul, Robert J. |
1997 |
14 | 3 |
p. 19-33 |
article |
|
| 8 | Strategic Options for Brand-Name Prescription Drugs When Patents Expire |
Mehta, Subhash C. |
1997 |
14 | 3 |
p. 107-114 |
article |
8 results found