nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Artificial intelligence as an enabler of B2B marketing: A dynamic capabilities micro-foundations approach
|
Mikalef, Patrick |
|
|
98 |
C |
p. 80-92 |
artikel |
2 |
“Because you are a part of me”: Assessing the effects of salesperson social media use on job outcomes and the moderating roles of moral identity and gender
|
Itani, Omar S. |
|
|
98 |
C |
p. 283-298 |
artikel |
3 |
Business actor engagement: Exploring its antecedents and types
|
Ekman, Peter |
|
|
98 |
C |
p. 179-192 |
artikel |
4 |
Developing a coevolutionary account of innovation ecosystems
|
Breslin, Dermot |
|
|
98 |
C |
p. 59-68 |
artikel |
5 |
Differential effects of firm generated content on consumer digital engagement and firm performance: An outside-in perspective
|
Cheng, Ming |
|
|
98 |
C |
p. 41-58 |
artikel |
6 |
Editorial Board
|
|
|
|
98 |
C |
p. IFC |
artikel |
7 |
Editorial Board Continued
|
|
|
|
98 |
C |
p. i-iii |
artikel |
8 |
Editorial: Qualitative research in business marketing management
|
Lindgreen, Adam |
|
|
98 |
C |
p. A1-A9 |
artikel |
9 |
Effects of top management team faultlines in the service transition of manufacturing firms
|
Chen, Man |
|
|
98 |
C |
p. 115-124 |
artikel |
10 |
Et-moone and marketing relationship governance: The effect of digital transformation and ICT during the COVID-19 pandemic
|
Alalwan, Ali Abdallah |
|
|
98 |
C |
p. 241-254 |
artikel |
11 |
Gift type, guanxi, and gift acceptability in Chinese business circles: The mediating effects of perceived manipulation and face threat
|
Zhu, Wenting |
|
|
98 |
C |
p. 17-27 |
artikel |
12 |
How to design good experiments in marketing: Types, examples, and methods
|
Viglia, Giampaolo |
|
|
98 |
C |
p. 193-206 |
artikel |
13 |
Love or hate? Hotels' gay-friendliness and their intention to maintain or diminish the hotel digital service relationship with OTAs
|
Visentin, Marco |
|
|
98 |
C |
p. 28-40 |
artikel |
14 |
Negotiating agency in mitigating franchisee failure: A critical discourse analysis
|
Dada, Olufunmilola (Lola) |
|
|
98 |
C |
p. 1-16 |
artikel |
15 |
Religiosity and psychological contracts in Asian B2B service relationships
|
Kingshott, Russel P.J. |
|
|
98 |
C |
p. 138-148 |
artikel |
16 |
Safeguarding or coordinating? Unfolding the dual-function of contracts in manufacturer-distributor relationships
|
Li, Ruqi |
|
|
98 |
C |
p. 69-79 |
artikel |
17 |
Satisfactory listening: The differential role of salesperson communication in (co)creating value for B2B buyers
|
Hossain, Mehdi Tanzeeb |
|
|
98 |
C |
p. 222-240 |
artikel |
18 |
Setting B2B digital marketing in artificial intelligence-based CRMs: A review and directions for future research
|
Saura, Jose Ramon |
|
|
98 |
C |
p. 161-178 |
artikel |
19 |
SMEs and artificial intelligence (AI): Antecedents and consequences of AI-based B2B practices
|
Baabdullah, Abdullah M. |
|
|
98 |
C |
p. 255-270 |
artikel |
20 |
The trade-off between trust and distrust in supply chain collaboration
|
Han, Weixi |
|
|
98 |
C |
p. 93-104 |
artikel |
21 |
Triadic embeddedness, sources of relational rents, and interfirm performance
|
Haugland, Sven A. |
|
|
98 |
C |
p. 271-282 |
artikel |
22 |
Unpacking the management of Oligo-coopetition strategies in the absence of a moderating third party
|
Le Roy, Frédéric |
|
|
98 |
C |
p. 125-137 |
artikel |
23 |
Value co-creation in industrial AI: The interactive role of B2B supplier, customer and technology provider
|
Li, Shuyang |
|
|
98 |
C |
p. 105-114 |
artikel |
24 |
What impacts customer experience for B2B enterprises on using AI-enabled chatbots? Insights from Big data analytics
|
Kushwaha, Amit Kumar |
|
|
98 |
C |
p. 207-221 |
artikel |
25 |
Whether and when do alliance terminations pay off?
|
Koval, Mariia |
|
|
98 |
C |
p. 149-160 |
artikel |