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  Et-moone and marketing relationship governance: The effect of digital transformation and ICT during the COVID-19 pandemic
 
 
Title: Et-moone and marketing relationship governance: The effect of digital transformation and ICT during the COVID-19 pandemic
Author: Alalwan, Ali Abdallah
Baabdullah, Abdullah M.
Dwivedi, Yogesh K.
Rana, Nripendra P.
Lal, Banita
Raman, Ramakrishnan
Appeared in: Industrial marketing management
Paging: Volume 98 () nr. C pages 241-254
Year: 2021
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

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