| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
A big data driven framework for demand-driven forecasting with effects of marketing-mix variables
|
Kumar, Ajay
|
|
|
90 |
C |
p. 493-507
|
artikel
|
| 2 |
A capabilities perspective on membership management in franchise networks
|
Schweiger, Bastian
|
|
|
90 |
C |
p. 60-78
|
artikel
|
| 3 |
Achieving relational governance effectiveness: An examination of B2B management practices in Taiwan
|
Liu, Chia-Ling Eunice
|
|
|
90 |
C |
p. 453-465
|
artikel
|
| 4 |
Achieving superior organizational performance via big data predictive analytics: A dynamic capability view
|
Gupta, Shivam
|
|
|
90 |
C |
p. 581-592
|
artikel
|
| 5 |
A framework for big data analytics in commercial social networks: A case study on sentiment analysis and fake review detection for marketing decision-making
|
Kauffmann, Erick
|
|
|
90 |
C |
p. 523-537
|
artikel
|
| 6 |
Agile supply chain management: where did it come from and where will it go in the era of digital transformation?
|
Shashi,
|
|
|
90 |
C |
p. 324-345
|
artikel
|
| 7 |
Always play against par? The effect of inter-team coopetition on individual team productivity
|
An, David
|
|
|
90 |
C |
p. 155-169
|
artikel
|
| 8 |
A multidimensional perspective of business-to-business sales success: A meta-analytic review
|
Ohiomah, Alhassan
|
|
|
90 |
C |
p. 435-452
|
artikel
|
| 9 |
A multi-dimension framework for value creation through big data
|
Elia, Gianluca
|
|
|
90 |
C |
p. 508-522
|
artikel
|
| 10 |
A multi-dimension framework for value creation through Big Data
|
Elia, Gianluca
|
|
|
90 |
C |
p. 617-632
|
artikel
|
| 11 |
An empirical case study on Indian consumers' sentiment towards electric vehicles: A big data analytics approach
|
Jena, Rabindra
|
|
|
90 |
C |
p. 605-616
|
artikel
|
| 12 |
Are products striking back? The rise of smart products in business markets
|
Pardo, Catherine
|
|
|
90 |
C |
p. 205-220
|
artikel
|
| 13 |
A self-determination theory approach to motivating engagement with channel partner enablement programs
|
Mo, Ce (Jacky)
|
|
|
90 |
C |
p. 194-204
|
artikel
|
| 14 |
Blind date? Intermediaries as matchmakers on the way to start-up—industry coopetition
|
Blanka, Christine
|
|
|
90 |
C |
p. 1-13
|
artikel
|
| 15 |
Board structure and firm capability: An environment-embedded relationship between board diversity and marketing capability
|
Sun, Wenbin
|
|
|
90 |
C |
p. 14-29
|
artikel
|
| 16 |
Can cooperation drive the success of suppliers in B2B crowdsourcing innovation projects? A large scale data perspective
|
Zhang, Xi
|
|
|
90 |
C |
p. 570-580
|
artikel
|
| 17 |
Can data-driven precision marketing promote user ad clicks? Evidence from advertising in WeChat moments
|
Yu, Chuanpeng
|
|
|
90 |
C |
p. 481-492
|
artikel
|
| 18 |
Cognitive computing, Big Data Analytics and data driven industrial marketing
|
Lytras, Miltiadis
|
|
|
90 |
C |
p. 663-666
|
artikel
|
| 19 |
Customer capabilities for solution offerings in business markets
|
Elgeti, Laura
|
|
|
90 |
C |
p. 44-59
|
artikel
|
| 20 |
Customer Success Management: The next evolution in customer management practice?
|
Hilton, Bryson
|
|
|
90 |
C |
p. 360-369
|
artikel
|
| 21 |
Deliberate learning as a strategic mechanism in enabling channel partner sales performance
|
Keeling, Debbie Isobel
|
|
|
90 |
C |
p. 113-123
|
artikel
|
| 22 |
Editorial Board
|
|
|
|
90 |
C |
p. IFC
|
artikel
|
| 23 |
Editorial Board Continued
|
|
|
|
90 |
C |
p. i-ii
|
artikel
|
| 24 |
Expanding the conceptual domain of governance in franchising
|
Ludvigsson-Wallette, Martin
|
|
|
90 |
C |
p. 314-323
|
artikel
|
| 25 |
Firm boundaries in servitization: Interplay and repositioning practices
|
Huikkola, Tuomas
|
|
|
90 |
C |
p. 90-105
|
artikel
|
| 26 |
Firm enablement through outsourcing: A longitudinal analysis of how outsourcing enables process improvement under financial and competence constraints
|
Dekker, Henri C.
|
|
|
90 |
C |
p. 124-132
|
artikel
|
| 27 |
Growth hacking: Insights on data-driven decision-making from three firms
|
Troisi, Orlando
|
|
|
90 |
C |
p. 538-557
|
artikel
|
| 28 |
How does green innovation affect supplier-customer relationships? A study on customer and relationship contingencies
|
Wang, Xinchun
|
|
|
90 |
C |
p. 170-180
|
artikel
|
| 29 |
How to perform collaborative servitization innovation projects: the role of servitization maturity
|
Polova, Oksana
|
|
|
90 |
C |
p. 231-251
|
artikel
|
| 30 |
How to undertake great cross-disciplinary research
|
Lindgreen, Adam
|
|
|
90 |
C |
p. A1-A5
|
artikel
|
| 31 |
Identification as a challenge in key account management: Conceptual foundations and a qualitative study
|
Peters, Leonore
|
|
|
90 |
C |
p. 300-313
|
artikel
|
| 32 |
Institutional adversity, external knowledge sources, and new ventures' innovation: An institutional polycentrism theory perspective
|
Raza, Ali
|
|
|
90 |
C |
p. 633-647
|
artikel
|
| 33 |
Interorganizational collaboration strategies and innovation abandonment: The more the merrier?
|
Greco, Marco
|
|
|
90 |
C |
p. 679-692
|
artikel
|
| 34 |
Key account selection as a political process: Conceptual foundation and exploratory investigation
|
Feste, Jasmin
|
|
|
90 |
C |
p. 417-434
|
artikel
|
| 35 |
Linking the types of market knowledge sourcing with sensing capability and revenue growth: Evidence from industrial firms
|
Endres, Herbert
|
|
|
90 |
C |
p. 30-43
|
artikel
|
| 36 |
Network innovation versus innovation through networks
|
Yaqub, Muhammad Zafar
|
|
|
90 |
C |
p. 79-89
|
artikel
|
| 37 |
Networks, ecosystems, fields, market systems? Making sense of the business environment
|
Möller, Kristian
|
|
|
90 |
C |
p. 380-399
|
artikel
|
| 38 |
Precursors of intellectual property rights enforcement in East and Southeast Asia
|
Liu, Yuwen
|
|
|
90 |
C |
p. 133-142
|
artikel
|
| 39 |
Product-market planning capability and profitability
|
Hughes, Paul
|
|
|
90 |
C |
p. 370-379
|
artikel
|
| 40 |
Real-time big data processing for instantaneous marketing decisions: A problematization approach
|
Jabbar, Abdul
|
|
|
90 |
C |
p. 558-569
|
artikel
|
| 41 |
Research opportunities in the study of B2B new ventures: Perspectives from the entrepreneurship literature
|
Parry, Mark E.
|
|
|
90 |
C |
p. 466-480
|
artikel
|
| 42 |
Salesperson communication effectiveness in a digital sales interaction 1 1 The authors benefitted from helpful comments from: our anonymous reviewers, session participants at the 3rd Annual Industrial Marketing Management Summit at the Fox School of Business at Temple University, and suggestions on our earlier thinking provided by Jagdish N. Sheth.
|
Bharadwaj, Neeraj
|
|
|
90 |
C |
p. 106-112
|
artikel
|
| 43 |
Social media and customer relationship management technologies: Influencing buyer-seller information exchanges
|
Itani, Omar S.
|
|
|
90 |
C |
p. 264-275
|
artikel
|
| 44 |
Social media, customer engagement, and sales organizations: A research agenda
|
Agnihotri, Raj
|
|
|
90 |
C |
p. 291-299
|
artikel
|
| 45 |
Social media marketing of IT service companies: Analysis using a concept-linking mining approach
|
Shen, Chien-wen
|
|
|
90 |
C |
p. 593-604
|
artikel
|
| 46 |
Strategically releasing control: Navigating the complexities of enabling category captains
|
Sands, Sean
|
|
|
90 |
C |
p. 181-193
|
artikel
|
| 47 |
Studying the antecedents and outcome of social media use by salespeople using a MOA framework
|
Guenzi, Paolo
|
|
|
90 |
C |
p. 346-359
|
artikel
|
| 48 |
Ten basic questions about structural equations modeling you should know the answers to – But perhaps you don't
|
Davvetas, Vasileios
|
|
|
90 |
C |
p. 252-263
|
artikel
|
| 49 |
The digital marketing capabilities gap
|
Herhausen, Dennis
|
|
|
90 |
C |
p. 276-290
|
artikel
|
| 50 |
The influence of the board of directors on outside-in strategy
|
Whitler, Kimberly A.
|
|
|
90 |
C |
p. 143-154
|
artikel
|
| 51 |
The role of multiple ties in knowledge networks: Complementarity in the Montefalco wine cluster
|
Maghssudipour, Amir
|
|
|
90 |
C |
p. 667-678
|
artikel
|
| 52 |
Third-party organization endorsement impacts on perceived value and B2B customer loyalty
|
Yuan, Chun Lin
|
|
|
90 |
C |
p. 221-230
|
artikel
|
| 53 |
Value capture mechanisms in publicly funded research
|
O'Kane, Conor
|
|
|
90 |
C |
p. 400-416
|
artikel
|
| 54 |
Value-creation-capture-equilibrium in new product development alliances: A matter of coopetition, expert power, and alliance importance
|
Bouncken, Ricarda B.
|
|
|
90 |
C |
p. 648-662
|
artikel
|
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