| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Building consumer connection with new brands through rituals: the role of mindfulness
|
Liu, Maggie Wenjing
|
|
|
33 |
2 |
p. 237-250
|
artikel
|
| 2 |
Consumer motives for buying regional products: the REGIOSCALE
|
Waehning, Nadine
|
|
|
33 |
2 |
p. 215-236
|
artikel
|
| 3 |
Does music really work? The two-stage audiovisual cross-modal correspondence effect on consumers’ shopping behavior
|
Yang, Shuai
|
|
|
33 |
2 |
p. 251-276
|
artikel
|
| 4 |
Investigating cross-media effects in a multichannel marketing environment: the role of email, catalog, television, and radio
|
Sridhar, Karthik
|
|
|
33 |
2 |
p. 189-201
|
artikel
|
| 5 |
Speaking the same language: the power of words in crowdfunding success and failure
|
Peng, Ling
|
|
|
33 |
2 |
p. 311-323
|
artikel
|
| 6 |
Strengthening the satisfaction loyalty link: the role of relational switching costs
|
Evanschitzky, Heiner
|
|
|
33 |
2 |
p. 293-310
|
artikel
|
| 7 |
The effect of competition on product removal
|
Barriola, Xabier
|
|
|
33 |
2 |
p. 203-214
|
artikel
|
| 8 |
The street music business: consumer responses to buskers performing on the street and on online video platforms
|
Stäbler, Samuel
|
|
|
33 |
2 |
p. 325-350
|
artikel
|
| 9 |
To buy or how much to buy? Partition dependence in purchase-quantity decisions
|
Tavassoli, Nader T.
|
|
|
33 |
2 |
p. 177-188
|
artikel
|
| 10 |
Virtual currencies: different schemes and research opportunities
|
Scheidegger, Gianluca
|
|
|
33 |
2 |
p. 351-360
|
artikel
|
| 11 |
We are more tolerant than I: self-construal and consumer responses toward deceptive advertising
|
Bae, Sohyun
|
|
|
33 |
2 |
p. 277-291
|
artikel
|
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