nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Brand user profiles seldom change and seldom differ
|
Anesbury, Zachary |
|
2017 |
28 |
4 |
p. 523-535 |
artikel |
2 |
Comparative advertisements and schadenfreude: when and why others’ unfortunate choices make us happy
|
Yucel-Aybat, Ozge |
|
2017 |
28 |
4 |
p. 579-589 |
artikel |
3 |
Exploring the unintended negative impact of an ethical climate in competitive environments
|
Hochstein, Bryan W. |
|
2017 |
28 |
4 |
p. 621-635 |
artikel |
4 |
If it has lots of bells and whistles, it must be the best: how maximizers and satisficers evaluate feature-rich versus feature-poor products
|
Brannon, Daniel C. |
|
2017 |
28 |
4 |
p. 651-662 |
artikel |
5 |
The effect of loyalty program expiration policy on consumer behavior
|
Breugelmans, Els |
|
2017 |
28 |
4 |
p. 537-550 |
artikel |
6 |
The impact of corporate social responsibility on customer attitudes and retention—the moderating role of brand success indicators
|
Doorn, Jenny van |
|
2017 |
28 |
4 |
p. 607-619 |
artikel |
7 |
The interactive effects of goal orientation and leadership style on sales performance
|
Domingues, Juliano |
|
2017 |
28 |
4 |
p. 637-649 |
artikel |
8 |
The long-term impact of service empathy and responsiveness on customer satisfaction and profitability: a longitudinal investigation in a healthcare context
|
Ye, Jun |
|
2017 |
28 |
4 |
p. 551-564 |
artikel |
9 |
The ownership distance effect: the impact of traces left by previous owners on the evaluation of used goods
|
Kim, Jungkeun |
|
2017 |
28 |
4 |
p. 591-605 |
artikel |
10 |
The Pareto rule for frequently purchased packaged goods: an empirical generalization
|
Kim, Baek Jung |
|
2017 |
28 |
4 |
p. 491-507 |
artikel |
11 |
Using sublexical priming to enhance brand name phonetic symbolism effects in young children
|
Baxter, Stacey M. |
|
2017 |
28 |
4 |
p. 565-577 |
artikel |
12 |
What is not beautiful should match: how attractiveness similarity affects consumer responses to advertising
|
Bekk, Magdalena |
|
2017 |
28 |
4 |
p. 509-522 |
artikel |