| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
An exploratory study of consumer usage and satisfaction with 800 and 900 numbers
|
Morrow, Kathleen
|
|
1994
|
8 |
4 |
p. 51-58
8 p.
|
artikel
|
| 2 |
Developing international direct marketing strategies with a consumer decision-making content analysis
|
McDonald, William J.
|
|
1994
|
8 |
4 |
p. 18-27
10 p.
|
artikel
|
| 3 |
Direct mail: Can it work for religious organizations?
|
Considine, John J.
|
|
1994
|
8 |
4 |
p. 59-65
7 p.
|
artikel
|
| 4 |
Direct marketing and online consumer information services (OLCISs) : Implications and challenges
|
Wayne Talarzyk, W.
|
|
1994
|
8 |
4 |
p. 6-17
12 p.
|
artikel
|
| 5 |
Foundation programs for students and professors a catalyst for quality direct marketing education
|
|
|
1994
|
8 |
4 |
p. 80-83
4 p.
|
artikel
|
| 6 |
From the editor
|
Schultz, Don E.
|
|
1994
|
8 |
4 |
p. 4-5
2 p.
|
artikel
|
| 7 |
From the practitioners
|
Bickert, Jock
|
|
1994
|
8 |
4 |
p. 2-3
2 p.
|
artikel
|
| 8 |
Guidelines for direct marketers to aggregate and analyze third-party complaints
|
Schibrowsky, John A.
|
|
1994
|
8 |
4 |
p. 40-50
11 p.
|
artikel
|
| 9 |
[No title]
|
Rudd, David V.
|
|
1994
|
8 |
4 |
p. 78-79
2 p.
|
artikel
|
| 10 |
[No title]
|
|
|
1994
|
8 |
4 |
p. i-
1 p.
|
artikel
|
| 11 |
Using motivation as a basis for understanding and improving direct marketing relationships
|
Corey, Robert J.
|
|
1994
|
8 |
4 |
p. 28-39
12 p.
|
artikel
|
| 12 |
Workplace marketing
|
Williams, Juliet
|
|
1994
|
8 |
4 |
p. 66-77
12 p.
|
artikel
|
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