nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
A balanced scorecard approach to public relations management assessment
|
Fleisher, Craig S. |
|
1997 |
23 |
2 |
p. 117-142 26 p. |
artikel |
2 |
Communication and technology: The complete guide to using technology for organizational communication
|
Kendall, Robert |
|
1997 |
23 |
2 |
p. 190-191 2 p. |
artikel |
3 |
Critical perspectives in public relations
|
Hiebert, Ray E. |
|
1997 |
23 |
2 |
p. 187-190 4 p. |
artikel |
4 |
Freedom's law: The moral reading of the American Constitution
|
Mulligan, William A. |
|
1997 |
23 |
2 |
p. 193-194 2 p. |
artikel |
5 |
Image repair discourse and crisis communication
|
Benoit, William L. |
|
1997 |
23 |
2 |
p. 177-186 10 p. |
artikel |
6 |
Machiavelli's virtue
|
Schick, Thomas A. |
|
1997 |
23 |
2 |
p. 194-195 2 p. |
artikel |
7 |
Media tactics in New Zealand's Crown Health Enterprises
|
Comrie, Margie |
|
1997 |
23 |
2 |
p. 161-176 16 p. |
artikel |
8 |
PR! A social history of spin
|
Hiebert, Ray E. |
|
1997 |
23 |
2 |
p. 187- 1 p. |
artikel |
9 |
Proposal savvy: Creating successful proposals for media projects
|
Martinelli, Kathleen A. |
|
1997 |
23 |
2 |
p. 192-193 2 p. |
artikel |
10 |
Simulated test marketing: Technology for launching successful new products
|
Sallot, Lynne M. |
|
1997 |
23 |
2 |
p. 191-192 2 p. |
artikel |
11 |
Teenagers: An American history
|
Wilson, Laurie J. |
|
1997 |
23 |
2 |
p. 195-196 2 p. |
artikel |
12 |
The picture of health? Message standardization and recall of televised AIDS public service announcements
|
Walters, T.N. |
|
1997 |
23 |
2 |
p. 143-159 17 p. |
artikel |
13 |
To know us is to love us: The public relations campaign to sell a ‘Business-tourist-friendly’ Miami
|
Tilson, Donn James |
|
1997 |
23 |
2 |
p. 95-115 21 p. |
artikel |