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                             64 gevonden resultaten
nr titel auteur tijdschrift jaar jaarg. afl. pagina('s) type
1 A Bayesian network approach to examining key success factors of mobile games Park, Hyun Jung
2013
66 9 p. 1353-1359
7 p.
artikel
2 A combinatorial optimization based sample identification method for group comparisons Raschke, Robyn L.
2013
66 9 p. 1267-1271
5 p.
artikel
3 An online discursive inquiry into the social dynamics of multi-stakeholder brand meaning co-creation Vallaster, Christine
2013
66 9 p. 1505-1515
11 p.
artikel
4 A soft-computing-based method for the automatic discovery of fuzzy rules in databases: Uses for academic research and management support in marketing Orriols-Puig, Albert
2013
66 9 p. 1332-1337
6 p.
artikel
5 A tale of two cultures: Revisiting journal editors' views of replication research Easley, Richard W.
2013
66 9 p. 1457-1459
3 p.
artikel
6 Business cycle and asset valuation in the gaming industry Canina, Linda
2013
66 9 p. 1689-1695
7 p.
artikel
7 Changing the stakes: A content analysis of Internet gambling advertising in TV poker programs between 2006 and 2010 Kim, Yoojung
2013
66 9 p. 1644-1650
7 p.
artikel
8 Comparing methods to separate treatment from self-selection effects in an online banking setting Gensler, Sonja
2013
66 9 p. 1272-1278
7 p.
artikel
9 Consumer roles in brand culture and value co-creation in virtual communities Healy, Jason C.
2013
66 9 p. 1528-1540
13 p.
artikel
10 Corporate and social performance links in the gaming industry Vong, Fanny
2013
66 9 p. 1674-1681
8 p.
artikel
11 Customer churn prediction in the online gambling industry: The beneficial effect of ensemble learning Coussement, Kristof
2013
66 9 p. 1629-1636
8 p.
artikel
12 Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and proposal of an integrative model Toufaily, Elissar
2013
66 9 p. 1436-1447
12 p.
artikel
13 Customer value co-creation behavior: Scale development and validation Yi, Youjae
2013
66 9 p. 1279-1284
6 p.
artikel
14 Defining who you are not: The roles of moral dirtiness and occupational and organizational disidentification in affecting casino employee turnover intention Lai, Jennifer Y.M.
2013
66 9 p. 1659-1666
8 p.
artikel
15 Designing research with in-built differentiated replication Uncles, Mark D.
2013
66 9 p. 1398-1405
8 p.
artikel
16 Discovering interest groups for marketing in virtual communities: An integrated approach Wang, Kai-Yu
2013
66 9 p. 1360-1366
7 p.
artikel
17 Does marketing research suffer from methods myopia? Davis, Donna F.
2013
66 9 p. 1245-1250
6 p.
artikel
18 Do key account managers focus too much on commercial performance? A cognitive mapping application Durif, Fabien
2013
66 9 p. 1559-1567
9 p.
artikel
19 Editorial Review Board 2013
66 9 p. ii-iv
nvt p.
artikel
20 Examining the relationship between poker and the gaming volumes of Las Vegas hotel casinos Suh, Eunju
2013
66 9 p. 1651-1658
8 p.
artikel
21 Forgetting the anxiety: Gamblers' reactions to outcome uncertainty Cowley, Elizabeth
2013
66 9 p. 1591-1597
7 p.
artikel
22 From significant difference to significant sameness: Proposing a paradigm shift in business research Hubbard, Raymond
2013
66 9 p. 1377-1388
12 p.
artikel
23 Gamblers' habit Mizerski, Richard
2013
66 9 p. 1605-1611
7 p.
artikel
24 Generalizing spillover effects of goods and service brand extensions: A meta-analysis approach Pina, José M.
2013
66 9 p. 1411-1419
9 p.
artikel
25 Guest Editorial: Cognitive mapping of strategy in marketing Marshall, Roger
2013
66 9 p. 1541-1543
3 p.
artikel
26 Hotel marketing strategies in turbulent times: Path analysis of strategic decisions Martin, Drew
2013
66 9 p. 1544-1549
6 p.
artikel
27 How virtual corporate social responsibility dialogs generate value: A framework and propositions Korschun, Daniel
2013
66 9 p. 1494-1504
11 p.
artikel
28 Impacts of personality, emotional intelligence and adaptiveness on service performance of casino hosts: A hierarchical approach Prentice, Catherine
2013
66 9 p. 1637-1643
7 p.
artikel
29 Integrating strategic thinking and simulation in marketing strategy: Seeing the whole system Pagani, Margherita
2013
66 9 p. 1568-1575
8 p.
artikel
30 Introduction to the special issue on advancing research methods in marketing: Editorial Kim, Donghoon
2013
66 9 p. 1243-1244
2 p.
artikel
31 Issues involving the use of significant sameness in testing replications and generating knowledge Ball, A. Dwayne
2013
66 9 p. 1389-1392
4 p.
artikel
32 Is two-tailed testing for directional research hypotheses tests legitimate? Cho, Hyun-Chul
2013
66 9 p. 1261-1266
6 p.
artikel
33 Managing the co-created brand: Value and cultural complementarity in online and offline multi‐stakeholder ecosystems Gyrd-Jones, Richard I.
2013
66 9 p. 1484-1493
10 p.
artikel
34 Mapping competitive prediction capability: Construct conceptualization and performance payoffs Lim, Lewis K.S.
2013
66 9 p. 1576-1586
11 p.
artikel
35 Marketing's SEM based nomological network: Constructs and research streams in 1987–1997 and in 1998–2008 Ramirez, Edward
2013
66 9 p. 1255-1260
6 p.
artikel
36 Measuring mediating factors in the use of interpersonal sensitivity in organizations Lee, Sanghyun
2013
66 9 p. 1285-1291
7 p.
artikel
37 Mechanisms for stakeholder integration: Bringing virtual stakeholder dialogue into organizations Driessen, Paul H.
2013
66 9 p. 1465-1472
8 p.
artikel
38 Multi-group invariance in a third-order factorial model: Attribute satisfaction measurement Gonçalves, Helena Milagre Martins
2013
66 9 p. 1292-1297
6 p.
artikel
39 Multi-sensory sculpting (MSS): Eliciting embodied brand knowledge via multi-sensory metaphors von Wallpach, Sylvia
2013
66 9 p. 1325-1331
7 p.
artikel
40 Multi-stakeholder virtual dialogue: Introduction to the special issue Kornum, Niels
2013
66 9 p. 1460-1464
5 p.
artikel
41 New research on gambling theory research and practice Mizerski, Dick
2013
66 9 p. 1587-1590
4 p.
artikel
42 Penny wise, player foolish? Slot-hold regulation and consumer preference Schwartz, David G.
2013
66 9 p. 1623-1628
6 p.
artikel
43 Permission email messages significantly increase gambler retention Jolley, William
2013
66 9 p. 1617-1622
6 p.
artikel
44 PLS path modeling and evolutionary segmentation Ringle, Christian M.
2013
66 9 p. 1318-1324
7 p.
artikel
45 Realizing the value of extensive replication: A theoretically robust portrayal of double jeopardy Habel, Cullen
2013
66 9 p. 1448-1456
9 p.
artikel
46 Religiosity and generational effects on gambling: Support for and opposition to introducing casino gambling in a non-gambling tourist entertainment environment Coulter, Ronald L.
2013
66 9 p. 1682-1688
7 p.
artikel
47 Replication revisited: Introduction to the special section on replication in business research Easley, Richard W.
2013
66 9 p. 1375-1376
2 p.
artikel
48 Reply to commentary on designing research with in-built differentiated replication Uncles, Mark D.
2013
66 9 p. 1409-1410
2 p.
artikel
49 Research with In-built replications: Comment and further suggestions for replication research Evanschitzky, Heiner
2013
66 9 p. 1406-1408
3 p.
artikel
50 Self-medication and pleasure seeking as dichotomous motivations underlying behavioral disorders Li, Xiuping
2013
66 9 p. 1598-1604
7 p.
artikel
51 Service quality of frontline employees: A profile deviation analysis Malhotra, Neeru
2013
66 9 p. 1338-1344
7 p.
artikel
52 Shopping, gambling or shambling? Penny auctions Robinson, Stacey G.
2013
66 9 p. 1612-1616
5 p.
artikel
53 Social legitimacy versus distinctiveness: Mapping the place of consumers in the mental representations of managers in an institutionalized environment Chaney, Damien
2013
66 9 p. 1550-1558
9 p.
artikel
54 Sponsorship and shareholder value: A re-examination and extension Deitz, George D.
2013
66 9 p. 1427-1435
9 p.
artikel
55 Stimuli–organism-response framework: A meta-analytic review in the store environment Vieira, Valter Afonso
2013
66 9 p. 1420-1426
7 p.
artikel
56 The dark and the bright side of co-creation: Triggers of member behavior in online innovation communities Gebauer, Johannes
2013
66 9 p. 1516-1527
12 p.
artikel
57 The integrated mobile advertising model: The effects of technology- and emotion-based evaluations Yang, Byunghwa
2013
66 9 p. 1345-1352
8 p.
artikel
58 The moderating role of socio-semantic networks on online buzz diffusion Lee, Hyejun
2013
66 9 p. 1367-1374
8 p.
artikel
59 The multi-layered nature of the internet-based democratization of brand management Asmussen, Bjoern
2013
66 9 p. 1473-1483
11 p.
artikel
60 The significant difference paradigm promotes bad science Hubbard, Raymond
2013
66 9 p. 1393-1397
5 p.
artikel
61 Towards a new paradigm of measurement in marketing Salzberger, Thomas
2013
66 9 p. 1307-1317
11 p.
artikel
62 “Translating” between survey answer formats Dolnicar, Sara
2013
66 9 p. 1298-1306
9 p.
artikel
63 Visual ethnography: Achieving rigorous and authentic interpretations Schembri, Sharon
2013
66 9 p. 1251-1254
4 p.
artikel
64 Workplace risk and protective factors for gambling problems among gambling industry employees Hing, Nerilee
2013
66 9 p. 1667-1673
7 p.
artikel
                             64 gevonden resultaten
 
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