| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
A consumer wisdom-informed conceptualization for understanding prosocial behaviors
|
Nguyen, Quynh N.X.
|
|
|
192 |
C |
p.
|
artikel
|
| 2 |
AI-capable relationship marketing: Shaping the future of customer relationships
|
Roy, Sanjit K.
|
|
|
192 |
C |
p.
|
artikel
|
| 3 |
Attention to market expansion: Aspirational antecedent and risk-taking consequence
|
Gao, Renfei
|
|
|
192 |
C |
p.
|
artikel
|
| 4 |
Breaking the TMT glass ceiling: Myth or reality? Female CEOs, decision authority, and family firms
|
Rovelli, Paola
|
|
|
192 |
C |
p.
|
artikel
|
| 5 |
Building resilience in love: Investigating the effects of employee resilience on spouse outcomes
|
Li, Jiamin
|
|
|
192 |
C |
p.
|
artikel
|
| 6 |
Communication accommodation for de-escalating consumer tensions in online brand communities
|
Dineva, Denitsa
|
|
|
192 |
C |
p.
|
artikel
|
| 7 |
Consumer confusion: A meta-analytic review
|
Shahid, Shadma
|
|
|
192 |
C |
p.
|
artikel
|
| 8 |
Digital brand equity: The concept, antecedents, measurement, and future development
|
France, Stephen L.
|
|
|
192 |
C |
p.
|
artikel
|
| 9 |
Do employees benefit from engaging in status-striving strategies? The roles of leader hostility and leader trust in employees
|
Ni, Dan
|
|
|
192 |
C |
p.
|
artikel
|
| 10 |
Eating our anxieties away: How low collective efficacy about climate change fuels vice food consumption
|
Barbarossa, Camilla
|
|
|
192 |
C |
p.
|
artikel
|
| 11 |
Editorial Board
|
|
|
|
192 |
C |
p.
|
artikel
|
| 12 |
Evolution of service robots in marketing: A relational framework and future research agenda
|
Mahr, Dominik
|
|
|
192 |
C |
p.
|
artikel
|
| 13 |
Exploring the role of product attributes in 9-ending pricing strategies: A study on online retailing
|
Gonçalves, Mariana Gaspar
|
|
|
192 |
C |
p.
|
artikel
|
| 14 |
Fostering consumer engagement with sustainability marketing using augmented reality (SMART): A climate change response
|
Nadeem, Waqar
|
|
|
192 |
C |
p.
|
artikel
|
| 15 |
Free yourself from professionalism trap: A self-control explanation of the negative effect of involuntary professionalism
|
Zhang, Xue
|
|
|
192 |
C |
p.
|
artikel
|
| 16 |
Generative AI for growth hacking: How startups use generative AI in their growth strategies
|
Rezazadeh, Arash
|
|
|
192 |
C |
p.
|
artikel
|
| 17 |
Growth hacking capability: Antecedents and performance implications in the context of SMEs
|
Giordino, Daniele
|
|
|
192 |
C |
p.
|
artikel
|
| 18 |
How and when AI-driven HRM promotes employee resilience and adaptive performance: A self-determination theory
|
Do, Hoa
|
|
|
192 |
C |
p.
|
artikel
|
| 19 |
How does institutional quality influence opportunity entrepreneurship? A panel data analysis of OECD countries
|
Gaies, Brahim
|
|
|
192 |
C |
p.
|
artikel
|
| 20 |
How to use emerging service technologies to enhance customer centricity in business-to-business contexts: A conceptual framework and research agenda
|
Wünderlich, Nancy V.
|
|
|
192 |
C |
p.
|
artikel
|
| 21 |
Incumbent repositioning against a quality (dis)advantaged entrant with spillover effects
|
Hirao, Morifumi
|
|
|
192 |
C |
p.
|
artikel
|
| 22 |
Informational faultlines, team boundary work, and idea implementation: The moderating role of paradoxical leadership
|
Xi, Cunhu
|
|
|
192 |
C |
p.
|
artikel
|
| 23 |
Job demands-resources and conservation of resources theories: How do they help to explain employee well-being and future job design?
|
Demerouti, Evangelia
|
|
|
192 |
C |
p.
|
artikel
|
| 24 |
Loose = fun? How interstitial space in brand logos affects product perception
|
Esther Liu, Qianqian
|
|
|
192 |
C |
p.
|
artikel
|
| 25 |
Losing my job and family? How power shapes the boundaries between work and family life
|
Yekini, Mohammed
|
|
|
192 |
C |
p.
|
artikel
|
| 26 |
Opening the ‘black box’ of HRM algorithmic biases – How hiring practices induce discrimination on freelancing platforms
|
Trautwein, Yannik
|
|
|
192 |
C |
p.
|
artikel
|
| 27 |
Order or disorder? The impact of product display on consumer purchase intention
|
Wang, Xiwen
|
|
|
192 |
C |
p.
|
artikel
|
| 28 |
Recurring versus one-time donation requests: The toll on attracting donors
|
Ho, Cony Ming-Shen
|
|
|
192 |
C |
p.
|
artikel
|
| 29 |
Serve with voice: The role of agents’ vocal cues in the call center service
|
Zhou, Yuanyuan
|
|
|
192 |
C |
p.
|
artikel
|
| 30 |
The impact of corporate social responsibility in home countries on the financial resilience of emerging-market multinationals: An analysis on Brazilian MNEs
|
Gama, Marina A.B.
|
|
|
192 |
C |
p.
|
artikel
|
| 31 |
The impact of the linear and threshold matching principles on eliciting donation behavior in communal and exchange-oriented individuals
|
Ahmad, Fayez
|
|
|
192 |
C |
p.
|
artikel
|
| 32 |
Typography meets question type: Unveiling their matching effect on willingness to pay for AI products
|
Zhang, Yangting
|
|
|
192 |
C |
p.
|
artikel
|
| 33 |
U-shaped Effect of Color in Short-form Video: Combination of Text, Audio, Image ML and Generative AI
|
Wen, Xin
|
|
|
192 |
C |
p.
|
artikel
|
| 34 |
When customer involvement promotes innovation performance: The moderating roles of coordination mechanisms with customers and external collaboration strategies
|
Li Pira, Stefano
|
|
|
192 |
C |
p.
|
artikel
|
| 35 |
With great power comes great responsibility: The antecedents and outcomes of social media influencers’ perceived social responsibility authenticity
|
Lee, Angie
|
|
|
192 |
C |
p.
|
artikel
|
| 36 |
Your potential knows no bounds: Do local CEOs influence firms’ overseas R&D activities?
|
Zhong, Xi
|
|
|
192 |
C |
p.
|
artikel
|
Tijdschrift beschrijving