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55 results found

no	title	author	magazine	year	volume	issue	page(s)	type
1	Acts of hidden franchisee innovation and innovation adoption within franchise systems	Watson, Anna			89	C	p. 431-445	article
2	Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The “outside vs. inside” and “static vs. dynamic” controversies in strategy	Hunt, Shelby D.			89	C	p. 129-139	article
3	Advertising efficiency and profitability: Evidence from the pharmaceutical industry	Rahman, Mahabubur			89	C	p. 619-629	article
4	An identity perspective of key account managers as paradoxical relationship managers	Pardo, Catherine			89	C	p. 355-372	article
5	B2B brands on Twitter: Engaging users with a varying combination of social media content objectives, strategies, and tactics	Juntunen, Mari			89	C	p. 630-641	article
6	B2B service innovation and global industrial service management	Dayan, Mumin			89	C	p. 140-142	article
7	Behind the scenes of digital servitization: Actualising IoT-enabled affordances	Naik, Parikshit			89	C	p. 232-244	article
8	Cross-border e-commerce firms as supply chain integrators: The management of three flows	Wang, Ying			89	C	p. 72-88	article
9	Customer information resources advantage, marketing strategy and business performance: A market resources based view	Varadarajan, Rajan			89	C	p. 89-97	article
10	Developing logistics value propositions: Drawing Insights from a distributed manufacturing solution	Liu, Haokun			89	C	p. 517-527	article
11	Digital servitization in manufacturing: A systematic literature review and research agenda	Paschou, T.			89	C	p. 278-292	article
12	Doing business in India: The role of jaan-pehchaan	Berger, Ron			89	C	p. 326-339	article
13	Editorial Board				89	C	p. IFC	article
14	Editorial Board Continued				89	C	p. i-ii	article
15	How firms learn in NPD networks: The 4S model	Liu, Rebecca			89	C	p. 446-458	article
16	How to get great research cited	Lindgreen, Adam			89	C	p. A1-A7	article
17	Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms	Paiola, Marco			89	C	p. 245-264	article
18	Introduction to the special issue: B2B advertising	Brown, Brian P.			89	C	p. 578-580	article
19	Joining hands for the greater good: Examining social innovation launch strategies in B2B settings	Crisafulli, Benedetta			89	C	p. 487-498	article
20	Managing business and social network relationships in Russia: The role of relational capabilities, institutional support and dysfunctional competition	Smirnova, Maria M.			89	C	p. 340-354	article
21	Managing corporate-government relationships in a multi-cultural setting: How political corporate social responsibility (PCSR) as a response to legitimacy pressures affects firm reputation	Wei, Jiuchang			89	C	p. 1-12	article
22	Market sensing, dynamic capability, and competitive dynamics	Baden-Fuller, Charles			89	C	p. 105-106	article
23	Modular interconnected processes, fluid partnering, and innovation speed: A loosely coupled systems perspective on B2B service supply chain management	Acharya, Chandan			89	C	p. 209-219	article
24	Motivations for selecting cross-border e-commerce as a foreign market entry mode	Qi, Xiaoguang			89	C	p. 50-60	article
25	Networking for sustainability: Alliance capabilities and sustainability-oriented innovation	Inigo, Edurne A.			89	C	p. 550-565	article
26	New-age technologies-driven social innovation: What, how, where, and why?	Gupta, Shaphali			89	C	p. 499-516	article
27	Open sustainability: Conceptualization and considerations	Chakrabarti, Ronika			89	C	p. 528-534	article
28	Outside-in marketing: Renaissance and future	Musarra, Giuseppe			89	C	p. 98-101	article
29	Outside-in marketing: Why, when and how?	Rust, Roland T.			89	C	p. 102-104	article
30	Patented innovations developed in networks: The role of cultural looseness	Cremer, Stefan			89	C	p. 459-470	article
31	Relational ties, innovation, and performance: A tale of two pathways	Wang, Jeff Jianfeng			89	C	p. 28-39	article
32	Revisiting the theory of business-to-business advertising	Mora Cortez, Roberto			89	C	p. 642-656	article
33	Service innovation and adoption in industrial markets: An SME perspective	Casidy, Riza			89	C	p. 157-170	article
34	Service innovation of cold chain logistics service providers: A multiple-case study in China	Dai, Jing			89	C	p. 143-156	article
35	Social capital and its effect on networked firm innovation and competitiveness	Cappiello, Giuseppe			89	C	p. 422-430	article
36	Spanning transnational boundaries in industrial markets: A study of Israeli entrepreneurs in China	Gurău, Călin			89	C	p. 389-401	article
37	Sustainability agencing: The involvement of stakeholder networks in megaprojects	Romestant, Fanny			89	C	p. 535-549	article
38	Tell me a story: The role of narrative transportation and the C-suite in B2B advertising	Anaza, Nwamaka A.			89	C	p. 605-618	article
39	The adoption of technological innovations in a B2B context and its impact on firm performance: An ethical leadership perspective	Lin, Woon Leong			89	C	p. 61-71	article
40	The effects of complementarity of knowledge and capabilities on joint innovation capabilities and service innovation: The role of competitive intensity and demand uncertainty	Ndubisi, Nelson Oly			89	C	p. 196-208	article
41	The effects of intergroup boundary permeability and hierarchy legitimacy on immigrant entrepreneurs' affective states, exchange strategies, and intentions toward suppliers	Zolfagharian, Mohammadali			89	C	p. 373-388	article
42	The evolution of base of the pyramid approaches and the role of multinational and domestic business ventures: Value-commitment and profit-making perspectives	Borchardt, Miriam			89	C	p. 171-180	article
43	The impact of psychological contract breaches within east-west buyer-supplier relationships	Kingshott, Russel P.J.			89	C	p. 220-231	article
44	The joint effects of information and communication technology development and intercultural miscommunication on international trade: Evidence from China and its trading partners	Zhang, Tiantian			89	C	p. 40-49	article
45	The learning subsystem interplay in service innovation in born global service firm internationalization	Weerawardena, Jay			89	C	p. 181-195	article
46	The role of linked legitimacy in sustainable business model development	Press, Melea			89	C	p. 566-577	article
47	The role of networks, competencies, and IT advancement in innovation performance of foreign-owned subsidiaries	Dahms, Sven			89	C	p. 402-421	article
48	The untapped potential of B2B advertising: A literature review and future agenda	Swani, Kunal			89	C	p. 581-593	article
49	Toward a theory of outside-in marketing: Past, present, and future	Quach, Sara			89	C	p. 107-128	article
50	Transcending the pyramid: opportunity co-creation for social innovation	De Silva, Muthu			89	C	p. 471-486	article
51	Transformational shifts through digital servitization	Tronvoll, Bård			89	C	p. 293-305	article
52	Transforming provider-customer relationships in digital servitization: A relational view on digitalization	Kamalaldin, Anmar			89	C	p. 306-325	article
53	Unravelling the internal and external drivers of digital servitization: A dynamic capabilities and contingency perspective on firm strategy	Coreynen, Wim			89	C	p. 265-277	article
54	Use of celebrity and non-celebrity persons in B2B advertisements: Effects on attention, recall, and hedonic and utilitarian attitudes	Ferguson, Jodie L.			89	C	p. 594-604	article
55	Value co-creation through social innovation: A study of sustainable strategic alliance in telecommunication and financial services sectors in Bangladesh	Babu, Mujahid Mohiuddin			89	C	p. 13-27	article

55 results found

Koninklijke Bibliotheek - National Library of the Netherlands