| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Acts of hidden franchisee innovation and innovation adoption within franchise systems
|
Watson, Anna
|
|
|
89 |
C |
p. 431-445
|
artikel
|
| 2 |
Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The “outside vs. inside” and “static vs. dynamic” controversies in strategy
|
Hunt, Shelby D.
|
|
|
89 |
C |
p. 129-139
|
artikel
|
| 3 |
Advertising efficiency and profitability: Evidence from the pharmaceutical industry
|
Rahman, Mahabubur
|
|
|
89 |
C |
p. 619-629
|
artikel
|
| 4 |
An identity perspective of key account managers as paradoxical relationship managers
|
Pardo, Catherine
|
|
|
89 |
C |
p. 355-372
|
artikel
|
| 5 |
B2B brands on Twitter: Engaging users with a varying combination of social media content objectives, strategies, and tactics
|
Juntunen, Mari
|
|
|
89 |
C |
p. 630-641
|
artikel
|
| 6 |
B2B service innovation and global industrial service management
|
Dayan, Mumin
|
|
|
89 |
C |
p. 140-142
|
artikel
|
| 7 |
Behind the scenes of digital servitization: Actualising IoT-enabled affordances
|
Naik, Parikshit
|
|
|
89 |
C |
p. 232-244
|
artikel
|
| 8 |
Cross-border e-commerce firms as supply chain integrators: The management of three flows
|
Wang, Ying
|
|
|
89 |
C |
p. 72-88
|
artikel
|
| 9 |
Customer information resources advantage, marketing strategy and business performance: A market resources based view
|
Varadarajan, Rajan
|
|
|
89 |
C |
p. 89-97
|
artikel
|
| 10 |
Developing logistics value propositions: Drawing Insights from a distributed manufacturing solution
|
Liu, Haokun
|
|
|
89 |
C |
p. 517-527
|
artikel
|
| 11 |
Digital servitization in manufacturing: A systematic literature review and research agenda
|
Paschou, T.
|
|
|
89 |
C |
p. 278-292
|
artikel
|
| 12 |
Doing business in India: The role of jaan-pehchaan
|
Berger, Ron
|
|
|
89 |
C |
p. 326-339
|
artikel
|
| 13 |
Editorial Board
|
|
|
|
89 |
C |
p. IFC
|
artikel
|
| 14 |
Editorial Board Continued
|
|
|
|
89 |
C |
p. i-ii
|
artikel
|
| 15 |
How firms learn in NPD networks: The 4S model
|
Liu, Rebecca
|
|
|
89 |
C |
p. 446-458
|
artikel
|
| 16 |
How to get great research cited
|
Lindgreen, Adam
|
|
|
89 |
C |
p. A1-A7
|
artikel
|
| 17 |
Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms
|
Paiola, Marco
|
|
|
89 |
C |
p. 245-264
|
artikel
|
| 18 |
Introduction to the special issue: B2B advertising
|
Brown, Brian P.
|
|
|
89 |
C |
p. 578-580
|
artikel
|
| 19 |
Joining hands for the greater good: Examining social innovation launch strategies in B2B settings
|
Crisafulli, Benedetta
|
|
|
89 |
C |
p. 487-498
|
artikel
|
| 20 |
Managing business and social network relationships in Russia: The role of relational capabilities, institutional support and dysfunctional competition
|
Smirnova, Maria M.
|
|
|
89 |
C |
p. 340-354
|
artikel
|
| 21 |
Managing corporate-government relationships in a multi-cultural setting: How political corporate social responsibility (PCSR) as a response to legitimacy pressures affects firm reputation
|
Wei, Jiuchang
|
|
|
89 |
C |
p. 1-12
|
artikel
|
| 22 |
Market sensing, dynamic capability, and competitive dynamics
|
Baden-Fuller, Charles
|
|
|
89 |
C |
p. 105-106
|
artikel
|
| 23 |
Modular interconnected processes, fluid partnering, and innovation speed: A loosely coupled systems perspective on B2B service supply chain management
|
Acharya, Chandan
|
|
|
89 |
C |
p. 209-219
|
artikel
|
| 24 |
Motivations for selecting cross-border e-commerce as a foreign market entry mode
|
Qi, Xiaoguang
|
|
|
89 |
C |
p. 50-60
|
artikel
|
| 25 |
Networking for sustainability: Alliance capabilities and sustainability-oriented innovation
|
Inigo, Edurne A.
|
|
|
89 |
C |
p. 550-565
|
artikel
|
| 26 |
New-age technologies-driven social innovation: What, how, where, and why?
|
Gupta, Shaphali
|
|
|
89 |
C |
p. 499-516
|
artikel
|
| 27 |
Open sustainability: Conceptualization and considerations
|
Chakrabarti, Ronika
|
|
|
89 |
C |
p. 528-534
|
artikel
|
| 28 |
Outside-in marketing: Renaissance and future
|
Musarra, Giuseppe
|
|
|
89 |
C |
p. 98-101
|
artikel
|
| 29 |
Outside-in marketing: Why, when and how?
|
Rust, Roland T.
|
|
|
89 |
C |
p. 102-104
|
artikel
|
| 30 |
Patented innovations developed in networks: The role of cultural looseness
|
Cremer, Stefan
|
|
|
89 |
C |
p. 459-470
|
artikel
|
| 31 |
Relational ties, innovation, and performance: A tale of two pathways
|
Wang, Jeff Jianfeng
|
|
|
89 |
C |
p. 28-39
|
artikel
|
| 32 |
Revisiting the theory of business-to-business advertising
|
Mora Cortez, Roberto
|
|
|
89 |
C |
p. 642-656
|
artikel
|
| 33 |
Service innovation and adoption in industrial markets: An SME perspective
|
Casidy, Riza
|
|
|
89 |
C |
p. 157-170
|
artikel
|
| 34 |
Service innovation of cold chain logistics service providers: A multiple-case study in China
|
Dai, Jing
|
|
|
89 |
C |
p. 143-156
|
artikel
|
| 35 |
Social capital and its effect on networked firm innovation and competitiveness
|
Cappiello, Giuseppe
|
|
|
89 |
C |
p. 422-430
|
artikel
|
| 36 |
Spanning transnational boundaries in industrial markets: A study of Israeli entrepreneurs in China
|
Gurău, Călin
|
|
|
89 |
C |
p. 389-401
|
artikel
|
| 37 |
Sustainability agencing: The involvement of stakeholder networks in megaprojects
|
Romestant, Fanny
|
|
|
89 |
C |
p. 535-549
|
artikel
|
| 38 |
Tell me a story: The role of narrative transportation and the C-suite in B2B advertising
|
Anaza, Nwamaka A.
|
|
|
89 |
C |
p. 605-618
|
artikel
|
| 39 |
The adoption of technological innovations in a B2B context and its impact on firm performance: An ethical leadership perspective
|
Lin, Woon Leong
|
|
|
89 |
C |
p. 61-71
|
artikel
|
| 40 |
The effects of complementarity of knowledge and capabilities on joint innovation capabilities and service innovation: The role of competitive intensity and demand uncertainty
|
Ndubisi, Nelson Oly
|
|
|
89 |
C |
p. 196-208
|
artikel
|
| 41 |
The effects of intergroup boundary permeability and hierarchy legitimacy on immigrant entrepreneurs' affective states, exchange strategies, and intentions toward suppliers
|
Zolfagharian, Mohammadali
|
|
|
89 |
C |
p. 373-388
|
artikel
|
| 42 |
The evolution of base of the pyramid approaches and the role of multinational and domestic business ventures: Value-commitment and profit-making perspectives
|
Borchardt, Miriam
|
|
|
89 |
C |
p. 171-180
|
artikel
|
| 43 |
The impact of psychological contract breaches within east-west buyer-supplier relationships
|
Kingshott, Russel P.J.
|
|
|
89 |
C |
p. 220-231
|
artikel
|
| 44 |
The joint effects of information and communication technology development and intercultural miscommunication on international trade: Evidence from China and its trading partners
|
Zhang, Tiantian
|
|
|
89 |
C |
p. 40-49
|
artikel
|
| 45 |
The learning subsystem interplay in service innovation in born global service firm internationalization
|
Weerawardena, Jay
|
|
|
89 |
C |
p. 181-195
|
artikel
|
| 46 |
The role of linked legitimacy in sustainable business model development
|
Press, Melea
|
|
|
89 |
C |
p. 566-577
|
artikel
|
| 47 |
The role of networks, competencies, and IT advancement in innovation performance of foreign-owned subsidiaries
|
Dahms, Sven
|
|
|
89 |
C |
p. 402-421
|
artikel
|
| 48 |
The untapped potential of B2B advertising: A literature review and future agenda
|
Swani, Kunal
|
|
|
89 |
C |
p. 581-593
|
artikel
|
| 49 |
Toward a theory of outside-in marketing: Past, present, and future
|
Quach, Sara
|
|
|
89 |
C |
p. 107-128
|
artikel
|
| 50 |
Transcending the pyramid: opportunity co-creation for social innovation
|
De Silva, Muthu
|
|
|
89 |
C |
p. 471-486
|
artikel
|
| 51 |
Transformational shifts through digital servitization
|
Tronvoll, Bård
|
|
|
89 |
C |
p. 293-305
|
artikel
|
| 52 |
Transforming provider-customer relationships in digital servitization: A relational view on digitalization
|
Kamalaldin, Anmar
|
|
|
89 |
C |
p. 306-325
|
artikel
|
| 53 |
Unravelling the internal and external drivers of digital servitization: A dynamic capabilities and contingency perspective on firm strategy
|
Coreynen, Wim
|
|
|
89 |
C |
p. 265-277
|
artikel
|
| 54 |
Use of celebrity and non-celebrity persons in B2B advertisements: Effects on attention, recall, and hedonic and utilitarian attitudes
|
Ferguson, Jodie L.
|
|
|
89 |
C |
p. 594-604
|
artikel
|
| 55 |
Value co-creation through social innovation: A study of sustainable strategic alliance in telecommunication and financial services sectors in Bangladesh
|
Babu, Mujahid Mohiuddin
|
|
|
89 |
C |
p. 13-27
|
artikel
|
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