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                             24 gevonden resultaten
nr titel auteur tijdschrift jaar jaarg. afl. pagina('s) type
1 A relational embeddedness perspective on dynamic capabilities: A grounded investigation of buyer-supplier routines Alinaghian, Leila

85 C p. 110-125
artikel
2 Are organizational buyers rational? Using price heuristics in functional risk judgment Saab, André Bueno

85 C p. 141-151
artikel
3 A typology of business usage center members Huber, Maximilian

85 C p. 21-31
artikel
4 B2B purchase engagement: Examining the key drivers and outcomes in professional services Nyadzayo, Munyaradzi W.

85 C p. 197-208
artikel
5 Cannibalize and combine? The impact of ambidextrous innovation on organizational outcomes under market competition Harmancioglu, Nukhet

85 C p. 44-57
artikel
6 Collaborating to shape markets: Emergent collective market work Baker, Jonathan J.

85 C p. 240-253
artikel
7 Converting purchase commitments into purchase fulfillments: An examination of salesperson characteristics and influence tactics Clark, Melissa

85 C p. 97-109
artikel
8 Corporate brand identity co-creation in business-to-business contexts Iglesias, Oriol

85 C p. 32-43
artikel
9 Customer collaboration, service firms' diversification and innovation performance Statsenko, Larissa

85 C p. 180-196
artikel
10 Digital mediation in business-to-business marketing: A bibliometric analysis Kumar, Bipul

85 C p. 126-140
artikel
11 Editorial Board
85 C p. IFC
artikel
12 Editorial Board Continued
85 C p. i-ii
artikel
13 Genetic and psychological underpinnings of motivation and satisfaction of industrial salespeople Bagozzi, Richard P.

85 C p. 69-83
artikel
14 How and when social media affects innovation in start-ups. A moderated mediation model Corral de Zubielqui, Graciela

85 C p. 209-220
artikel
15 How to translate great research into great teaching Lindgreen, Adam

85 C p. 1-6
artikel
16 Incumbent and non-incumbent salesperson consultation in the pre-decision stage of organizational purchasing Bonney, Leff

85 C p. 152-166
artikel
17 Joint marketing and sales appointment: Uncertainty from intertwining of marketing and sales in one position Vaid, Shashank (Sash)

85 C p. 221-239
artikel
18 Product radicalness and firm performance in B2B marketing: A moderated mediation model Carmona-Lavado, Antonio

85 C p. 58-68
artikel
19 The interplays of coopetition, conflicts, trust, and efficiency process innovation in vertical B2B relationships Chai, Linlin

85 C p. 269-280
artikel
20 The praxis of studying interorganizational practices in B2B marketing and purchasing – A critical literature review Pedersen, Jim

85 C p. 7-20
artikel
21 Toward a social fitness perspective on contract design: Contract legitimacy and influence strategy Li, Xiaoling

85 C p. 254-268
artikel
22 Tripartite role of communications in channel relationships: Mitigating exchange hazards, reducing opportunism, and curtailing its ill effects on relationship performance Trada, Sandip

85 C p. 281-294
artikel
23 Valuable strategy and firm performance in the O2O competition Pei, Zhi

85 C p. 167-179
artikel
24 Value champions in business markets: Four role configurations Keränen, Joona

85 C p. 84-96
artikel
                             24 gevonden resultaten
 
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