nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Abandon bad R&D projects with earlier marketing appraisals
|
New, D.E. |
|
1979 |
8 |
4 |
p. 274-280 7 p. |
artikel |
2 |
A comparison of opinion and regression forecasting for an industrial product
|
Walton, John R. |
|
1979 |
8 |
4 |
p. 281-285 5 p. |
artikel |
3 |
Canadian problems in marketing
|
Kirpalani, V.H. |
|
1979 |
8 |
4 |
p. 352-353 2 p. |
artikel |
4 |
Current topics in Canadian marketing
|
Kirpalani, V.H. |
|
1979 |
8 |
4 |
p. 352- 1 p. |
artikel |
5 |
Developing end-use marketing teams
|
Demas, Harry J. |
|
1979 |
8 |
4 |
p. 313-317 5 p. |
artikel |
6 |
Disclosing sales force pay increase
|
Futrell, Charles M. |
|
1979 |
8 |
4 |
p. 301-304 4 p. |
artikel |
7 |
Increasing the role of direct mail marketing in industrial marketing strategy
|
Sims, J.Taylor |
|
1979 |
8 |
4 |
p. 293-300 8 p. |
artikel |
8 |
Industrial and consumer goods product managers are different
|
Kelly, J.Patrick |
|
1979 |
8 |
4 |
p. 325-332 8 p. |
artikel |
9 |
Legal and business problems of the advertising industry
|
Beach, Karen O. |
|
1979 |
8 |
4 |
p. 348-349 2 p. |
artikel |
10 |
Measuring perceived pre-purchase risk for a new industrial product
|
Choffray, Jean-Marie |
|
1979 |
8 |
4 |
p. 333-340 8 p. |
artikel |
11 |
Measuring productivity in physical distribution: A 40 billion dollar gold mine
|
Sewall, Murphy A. |
|
1979 |
8 |
4 |
p. 350-351 2 p. |
artikel |
12 |
Measuring the industrial firm's image
|
Sims, J.Taylor |
|
1979 |
8 |
4 |
p. 341-347 7 p. |
artikel |
13 |
Organize around end-use markets
|
Kirpalani, V.H. |
|
1979 |
8 |
4 |
p. 305-312 8 p. |
artikel |
14 |
Pricing: Making profitable decisions
|
Larie, Michael V. |
|
1979 |
8 |
4 |
p. 349-350 2 p. |
artikel |
15 |
Salary increases for the marketing executive
|
Futrell, Charles M. |
|
1979 |
8 |
4 |
p. 318-324 7 p. |
artikel |
16 |
Strategic planning for industrial markets
|
Schanck, J.Thomas |
|
1979 |
8 |
4 |
p. 257-263 7 p. |
artikel |
17 |
The future of industrial new venture departments
|
Fast, Norman D. |
|
1979 |
8 |
4 |
p. 264-273 10 p. |
artikel |
18 |
The growth of European mixed economies, 1945–1970
|
Greer, Thomas V. |
|
1979 |
8 |
4 |
p. 351-352 2 p. |
artikel |
19 |
The manufacturer's agent in industrial distribution
|
Sibley, Stanley D. |
|
1979 |
8 |
4 |
p. 286-292 7 p. |
artikel |