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                             19 results found
no title author magazine year volume issue page(s) type
1 Abandon bad R&D projects with earlier marketing appraisals New, D.E.
1979
8 4 p. 274-280
7 p.
article
2 A comparison of opinion and regression forecasting for an industrial product Walton, John R.
1979
8 4 p. 281-285
5 p.
article
3 Canadian problems in marketing Kirpalani, V.H.
1979
8 4 p. 352-353
2 p.
article
4 Current topics in Canadian marketing Kirpalani, V.H.
1979
8 4 p. 352-
1 p.
article
5 Developing end-use marketing teams Demas, Harry J.
1979
8 4 p. 313-317
5 p.
article
6 Disclosing sales force pay increase Futrell, Charles M.
1979
8 4 p. 301-304
4 p.
article
7 Increasing the role of direct mail marketing in industrial marketing strategy Sims, J.Taylor
1979
8 4 p. 293-300
8 p.
article
8 Industrial and consumer goods product managers are different Kelly, J.Patrick
1979
8 4 p. 325-332
8 p.
article
9 Legal and business problems of the advertising industry Beach, Karen O.
1979
8 4 p. 348-349
2 p.
article
10 Measuring perceived pre-purchase risk for a new industrial product Choffray, Jean-Marie
1979
8 4 p. 333-340
8 p.
article
11 Measuring productivity in physical distribution: A 40 billion dollar gold mine Sewall, Murphy A.
1979
8 4 p. 350-351
2 p.
article
12 Measuring the industrial firm's image Sims, J.Taylor
1979
8 4 p. 341-347
7 p.
article
13 Organize around end-use markets Kirpalani, V.H.
1979
8 4 p. 305-312
8 p.
article
14 Pricing: Making profitable decisions Larie, Michael V.
1979
8 4 p. 349-350
2 p.
article
15 Salary increases for the marketing executive Futrell, Charles M.
1979
8 4 p. 318-324
7 p.
article
16 Strategic planning for industrial markets Schanck, J.Thomas
1979
8 4 p. 257-263
7 p.
article
17 The future of industrial new venture departments Fast, Norman D.
1979
8 4 p. 264-273
10 p.
article
18 The growth of European mixed economies, 1945–1970 Greer, Thomas V.
1979
8 4 p. 351-352
2 p.
article
19 The manufacturer's agent in industrial distribution Sibley, Stanley D.
1979
8 4 p. 286-292
7 p.
article
                             19 results found
 
 Koninklijke Bibliotheek - National Library of the Netherlands