| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Achieving new product success via the synchronization of exploration and exploitation across multiple levels and functional areas
|
O'Cass, Aron
|
|
2014
|
43 |
5 |
p. 862-872
11 p.
|
artikel
|
| 2 |
Asset specificity and complementarity and MNE ownership strategies: The role of institutional distances
|
Zhang, Yuanyuan
|
|
2014
|
43 |
5 |
p. 777-785
9 p.
|
artikel
|
| 3 |
Editorial Board
|
|
|
2014
|
43 |
5 |
p. IFC-
1 p.
|
artikel
|
| 4 |
Editorial Board Continued
|
|
|
2014
|
43 |
5 |
p. i-ii
nvt p.
|
artikel
|
| 5 |
Fields of opportunity: How marketers design the transaction game with transaction field maps
|
Wallman, Jeffrey P.
|
|
2014
|
43 |
5 |
p. 726-736
11 p.
|
artikel
|
| 6 |
Institutional life of intuitive insights: Legitimacy of virtuoso intuitive marketing management
|
Vanharanta, Markus
|
|
2014
|
43 |
5 |
p. 760-768
9 p.
|
artikel
|
| 7 |
Institutional theory in business marketing: A conceptual framework and future directions
|
Yang, Zhilin
|
|
2014
|
43 |
5 |
p. 721-725
5 p.
|
artikel
|
| 8 |
Interacting effects of uncertainties and institutional forces on information sharing in marketing channels
|
Jia, Fang
|
|
2014
|
43 |
5 |
p. 737-746
10 p.
|
artikel
|
| 9 |
Interplay between internal investment and alliance specialization in R&D and marketing
|
Lee, Jongkuk
|
|
2014
|
43 |
5 |
p. 813-825
13 p.
|
artikel
|
| 10 |
“I think I can…I think I can”: The impact of perceived selling efficacy and deal disclosure on salesperson escalation of commitment
|
Bonney, Leff
|
|
2014
|
43 |
5 |
p. 826-839
14 p.
|
artikel
|
| 11 |
Legitimacy building strategies in conditions of discretionary legal enforcement: A logic of social action approach
|
Chelariu, Cristian
|
|
2014
|
43 |
5 |
p. 850-861
12 p.
|
artikel
|
| 12 |
Letter from the Editor
|
LaPlaca, Peter J.
|
|
2014
|
43 |
5 |
p. 717-720
4 p.
|
artikel
|
| 13 |
Mapping the perspectives of coopetition and technology-based strategic networks: A case of smartphones
|
Rusko, Rauno
|
|
2014
|
43 |
5 |
p. 801-812
12 p.
|
artikel
|
| 14 |
Purchasing professional services: A transaction cost view of the antecedents and consequences of purchasing formalization
|
Pemer, Frida
|
|
2014
|
43 |
5 |
p. 840-849
10 p.
|
artikel
|
| 15 |
Resolving contradictions in institutional demands through loose coupling
|
Newton, Joshua D.
|
|
2014
|
43 |
5 |
p. 747-753
7 p.
|
artikel
|
| 16 |
Should tweets differ for B2B and B2C? An analysis of Fortune 500 companies' Twitter communications
|
Swani, Kunal
|
|
2014
|
43 |
5 |
p. 873-881
9 p.
|
artikel
|
| 17 |
Study of country-of-origin image from legitimacy theory perspective: Evidence from the USA and India
|
Wang, Tao
|
|
2014
|
43 |
5 |
p. 769-776
8 p.
|
artikel
|
| 18 |
The influence of formal and informal sales controls on customer-directed selling behaviors and sales unit effectiveness
|
Guenzi, Paolo
|
|
2014
|
43 |
5 |
p. 786-800
15 p.
|
artikel
|
| 19 |
The timing of market entry and firm performance: A perspective of institutional theory
|
Li, Yongqiang
|
|
2014
|
43 |
5 |
p. 754-759
6 p.
|
artikel
|
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