nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Countertrade practices in Japan
|
Palia, Aspy P. |
|
1993 |
22 |
2 |
p. 125-132 8 p. |
artikel |
2 |
Expert systems in industrial marketing
|
Mentzer, John T. |
|
1993 |
22 |
2 |
p. 109-116 8 p. |
artikel |
3 |
Global make-or-buy decisions
|
Hibbert, E.P. |
|
1993 |
22 |
2 |
p. 67-77 11 p. |
artikel |
4 |
Market segmentation practices of industrial marketers
|
Abratt, Russell |
|
1993 |
22 |
2 |
p. 79-84 6 p. |
artikel |
5 |
New-product success in the chemical industry
|
Cooper, Robert G. |
|
1993 |
22 |
2 |
p. 85-99 15 p. |
artikel |
6 |
Perceived value approach to pricing
|
Kortge, G.Dean |
|
1993 |
22 |
2 |
p. 133-140 8 p. |
artikel |
7 |
Product liability cost as a marketing tool
|
Lackman, Conway |
|
1993 |
22 |
2 |
p. 149-154 6 p. |
artikel |
8 |
Shortcomings of sales training programs
|
Honeycutt Jr., Earl D. |
|
1993 |
22 |
2 |
p. 117-123 7 p. |
artikel |
9 |
Systems selling in the aircraft industry
|
Paliwoda, Stanley J. |
|
1993 |
22 |
2 |
p. 155-160 6 p. |
artikel |
10 |
The implementation of relationship marketing in commercial banking
|
Perrien, Jean |
|
1993 |
22 |
2 |
p. 141-148 8 p. |
artikel |
11 |
Where industrial sales training is weak
|
Puri, S.Joe |
|
1993 |
22 |
2 |
p. 101-108 8 p. |
artikel |