nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Author index to volume 20
|
|
|
1991 |
20 |
4 |
p. 361-362 2 p. |
artikel |
2 |
Couple the buying and selling teams
|
Puri, S.Joe |
|
1991 |
20 |
4 |
p. 311-317 7 p. |
artikel |
3 |
Equipment lease accounting in industrial marketing strategy
|
Wagner, William B. |
|
1991 |
20 |
4 |
p. 305-310 6 p. |
artikel |
4 |
Factors affecting industrial mail response rates
|
Diamantopoulos, Adamantios |
|
1991 |
20 |
4 |
p. 327-339 13 p. |
artikel |
5 |
Generating and screening new products ideas
|
Rochford, Linda |
|
1991 |
20 |
4 |
p. 287-296 10 p. |
artikel |
6 |
How annual reports communicate a customer orientation
|
Judd, Vaughan C. |
|
1991 |
20 |
4 |
p. 353-360 8 p. |
artikel |
7 |
Key success factors in marketing mature products
|
De Vasconcellos, Jorge Alberto Sousa |
|
1991 |
20 |
4 |
p. 263-278 16 p. |
artikel |
8 |
Laptop computers in industrial sales
|
Moncrief III., William C. |
|
1991 |
20 |
4 |
p. 279-285 7 p. |
artikel |
9 |
Meeting source selection criteria: Direct versus distributor channels
|
Shipley, David |
|
1991 |
20 |
4 |
p. 297-303 7 p. |
artikel |
10 |
Modes of entering foreign markets
|
Okoroafo, Sam C. |
|
1991 |
20 |
4 |
p. 341-346 6 p. |
artikel |
11 |
Postal surveys to small manufacturers
|
Karimabady, H. |
|
1991 |
20 |
4 |
p. 319-326 8 p. |
artikel |
12 |
The life cycle of the PIMS and BCG models
|
McCabe, Donald L. |
|
1991 |
20 |
4 |
p. 347-352 6 p. |
artikel |