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                                       Details for article 11 of 17 found articles
  Nursing Home Selection:
Title: Nursing Home Selection:
Author: Van Auken, Stuart
Appeared in: Health marketing quarterly
Paging: Volume 10 (1993) nr. 1-2 pages 185-208
Year: 1993-03-10
Contents: This work replicates the essence of prior studies of nursing home selection while paying particular attention to differences between recent and nonrecent decision makers. A number of strategic implications are presented for the marketing of a nursing home along the dimensions that are critical to consumers.
Publisher: Routledge
Source file: Elektronische Wetenschappelijke Tijdschriften

                             Details for article 11 of 17 found articles
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