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                                       Details for article 19 of 19 found articles
 
 
  Thinking About Values in Prospect and Retrospect: Maximizing Experienced Utility
 
 
Title: Thinking About Values in Prospect and Retrospect: Maximizing Experienced Utility
Author: Huber, Joel
Lynch, John
Corfman, Kim
Feldman, Jack
Holbrook, Morris
Lehmann, Donald
Munier, Bertrand
Schkade, David
Simonson, Itamar
Appeared in: Marketing letters
Paging: Volume 8 (1997) nr. 3 pages 323-334
Year: 1997
Contents:
Publisher: Kluwer Academic Publishers, Boston
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 19 of 19 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands