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Journal description
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Details for article 49 of 55 found articles
| Title: |
Toward a theory of outside-in marketing: Past, present, and future |
| Author: |
Quach, Sara Thaichon, Park Lee, Ju-Yeon Weaven, Scott Palmatier, Robert W. |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 89 () nr. C pages 107-128 |
| Year: |
2020 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 49 of 55 found articles
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