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                                       Details for article 26 of 31 found articles
 
 
  Understanding and managing customer value propositions: Introduction to the special issue
 
 
Title: Understanding and managing customer value propositions: Introduction to the special issue
Author: Eggert, Andreas
Frow, Pennie
Payne, Adrian
Steinhoff, Lena
Appeared in: Industrial marketing management
Paging: Volume 87 () nr. C pages 242-243
Year: 2020
Contents:
Publisher: Published by Elsevier B.V.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 26 of 31 found articles
 
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