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                                       Details for article 4 of 19 found articles
 
 
  Augmented and virtual reality in managing B2B customer experiences
 
 
Title: Augmented and virtual reality in managing B2B customer experiences
Author: Wieland, Désirée A.C.
Ivens, Björn S.
Kutschma, Elizaveta
Rauschnabel, Philipp A.
Appeared in: Industrial marketing management
Paging: Volume 119 () nr. C pages 193-205
Year: 2024
Contents:
Publisher: The Authors
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 4 of 19 found articles
 
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