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Journal description
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Details for article 10 of 18 found articles
| Title: |
Informational vs. emotional B2B firm-generated-content on social media engagement: Computerized visual and textual content analysis |
| Author: |
Gu, William Chan, Ka Wing Kwon, Junbum Dhaoui, Chedia Septianto, Felix |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 112 () nr. C pages 98-112 |
| Year: |
2023 |
| Contents: | |
| Publisher: |
Published by Elsevier B.V. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 10 of 18 found articles
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