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                             8 results found
no title author magazine year volume issue page(s) type
1 Adolescents’ Assessments of Advertisements for Unhealthy Food: an Example of Warning Labels for Soft Drinks Effertz, Tobias
2013
37 2 p. 279-299
article
2 A Dual-Step and Dual-Process Model of Advertising Effects: Implications for Reducing the Negative Impact of Advertising on Children's Consumption Behaviour Büttner, Oliver B.
2013
37 2 p. 161-182
article
3 Assessing the What Is Beautiful Is Good Stereotype and the Influence of Moderately Attractive and Less Attractive Advertising Models on Self-Perception, Ad Attitudes, and Purchase Intentions of 8–13-Year-Old Children Vermeir, Iris
2013
37 2 p. 205-233
article
4 Children’s Responses to Traditional Versus Hybrid Advertising Formats: The Moderating Role of Persuasion Knowledge Verhellen, Yann
2014
37 2 p. 235-255
article
5 Clarifying the Relationship between Involvement Variables and Advertising Effectiveness among Young People Te’eni-Harari, Tali
2013
37 2 p. 183-203
article
6 Consumer Socialization, Buying Decisions, and Consumer Behaviour in Children: Introduction to the Special Issue Mau, Gunnar
2014
37 2 p. 155-160
article
7 Talking Fashion in Female Friendship Groups: Negotiating the Necessary Marketplace Skills and Knowledge Yalkin, Cagri
2014
37 2 p. 301-331
article
8 The Relationship of Persuasion Knowledge, Identification of Commercial Intent and Persuasion Outcomes in Advergames—the Role of Media Context and Presence Waiguny, Martin K. J.
2013
37 2 p. 257-277
article
                             8 results found
 
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