Digital Library
Close Browse articles from a journal
 
   next >>
     Journal description
       All volumes of the corresponding journal
         All issues of the corresponding volume
           All articles of the corresponding issues
                                       Details for article 1 of 62 found articles
 
 
  A meta-analysis of correlations between market share and other brand performance metrics in FMCG markets
 
 
Title: A meta-analysis of correlations between market share and other brand performance metrics in FMCG markets
Author: Jung, Sang-Uk
Zhu, John
Gruca, Thomas S.
Appeared in: Journal of business research
Paging: Volume 69 (2016) nr. 12 pages 8 p.
Year: 2016
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 1 of 62 found articles
 
   next >>
 
 Koninklijke Bibliotheek - National Library of the Netherlands