no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
1 |
A Marketing Readiness Survey:
|
Rosenbloom, Alfred |
|
1984 |
1 |
2-3 |
p. 27-37 |
article |
2 |
A Market Model for the Purchase of Mental Health Services
|
Thompson, Warren A. |
|
1984 |
1 |
2-3 |
p. 99-110 |
article |
3 |
A Sampler of Marketing Strategies for Private Practice
|
Whittington, Ronaele |
|
1984 |
1 |
2-3 |
p. 75-82 |
article |
4 |
Community Mental Health-The Mouse That Roared or Marketing a Public Agency
|
Paschalis, Judy |
|
1984 |
1 |
2-3 |
p. 67-73 |
article |
5 |
Developmental Marketing Strategies for Community Mental Health
|
Hayes, Mark V. |
|
1984 |
1 |
2-3 |
p. 57-66 |
article |
6 |
DRG's Impact on Health Marketing
|
Kopp, Walter C. |
|
1984 |
1 |
2-3 |
p. 1-11 |
article |
7 |
Influence of Information About Side Effects on Perceived Risks of Prescription Drugs
|
Keown, Charles F. |
|
1984 |
1 |
2-3 |
p. 111-123 |
article |
8 |
Marketing Employee Assistance Programs to Industry
|
Goldman, Robert L. |
|
1984 |
1 |
2-3 |
p. 91-98 |
article |
9 |
Marketing Is Not A 'Four-Letter Word'!
|
Winston, William J. |
|
1984 |
1 |
2-3 |
p. 13-15 |
article |
10 |
Market Planning for Mental Health:
|
De Mello, Steven W. |
|
1984 |
1 |
2-3 |
p. 13-18 |
article |
11 |
Offering Free Preventive Mental Health Information as a Means of Generating Patient Self-Referrals
|
Woodard, Bill |
|
1984 |
1 |
2-3 |
p. 83-89 |
article |
12 |
Preface
|
Winston, William J. |
|
1984 |
1 |
2-3 |
p. 9-12 |
article |
13 |
Psychographic/Lifestyle Aspects for Market Targeting
|
Winston, William J. |
|
1984 |
1 |
2-3 |
p. 19-26 |
article |
14 |
Public Attitudes Toward Community Mental Health
|
Kohler, Marsha S. |
|
1984 |
1 |
2-3 |
p. 39-56 |
article |
15 |
Quality Assurance in the Care of the Disabled
|
Pierson, Donald |
|
1984 |
1 |
2-3 |
p. 125-180 |
article |