| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
Acknowledgement to Reviewers
|
Dash, Satyabhusan
|
|
2012
|
11 |
1 |
p. 95
|
article
|
| 2 |
Conference Note
|
Malhotra, Naresh
|
|
2012
|
11 |
1 |
p. 7-8
|
article
|
| 3 |
Conference Note
|
Burgess, Steve
|
|
2012
|
11 |
1 |
p. 9-11
|
article
|
| 4 |
Cutting Edge Research: To Build Predictive Price‐Volume Model Quantitative Research & Analytics (with an example of Indian Tyre Industry)
|
Bhardwaj, Dhruv
|
|
2012
|
11 |
1 |
p. 52-63
|
article
|
| 5 |
e‐Suvidha A Citizens' Perception Study
|
Tripathi, Shalini N
|
|
2012
|
11 |
1 |
p. 64-81
|
article
|
| 6 |
Executive Summary of the Articles
|
Nigam, Kriti
|
|
2012
|
11 |
1 |
p. 5-6
|
article
|
| 7 |
Future of Research in Marketing in Emerging Economies
|
Dash, Satyabhusan
|
|
2012
|
11 |
1 |
p. 2-4
|
article
|
| 8 |
Indian Premier League and Team Brand Building: Validating the Spectator-Based Brand Equity Model in context of Television viewers
|
Naik, Anish Yousaf
|
|
2012
|
11 |
1 |
p. 36-51
|
article
|
| 9 |
Rising to the challenge: Market research in emerging economies
|
Mouncey, Peter
|
|
2012
|
11 |
1 |
p. 12-14
|
article
|
| 10 |
Study on Cross-format Shopping Motives and Shopper Typologies in Emerging Food and Grocery Retail Market in India
|
Jayasankaraprasad, Cherukuri
|
|
2012
|
11 |
1 |
p. 15-35
|
article
|
| 11 |
Understanding Indians Purchase Behaviour Process: Luxury Apparel Sector
|
Jain, Varsha
|
|
2012
|
11 |
1 |
p. 82-94
|
article
|
Journal description