| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
A comment on the relationship between the history of marketing thought and the development of marketing theory
|
Shaw, Eric H.
|
|
2011
|
11 |
4 |
p. 491-494
|
artikel
|
| 2 |
Co-authoring tomorrow: On how past marketing knowledge enlightens future marketing theory
|
Domegan, Christine
|
|
2011
|
11 |
4 |
p. 495-498
|
artikel
|
| 3 |
Conceptualizing the management and consumption of live music in urban space
|
Oakes, Steve
|
|
2011
|
11 |
4 |
p. 405-418
|
artikel
|
| 4 |
Linking CSR strategy and brand image: Different approaches in local and global markets
|
Popoli, Paolo
|
|
2011
|
11 |
4 |
p. 419-433
|
artikel
|
| 5 |
Marketing theory as history
|
Wooliscroft, Ben
|
|
2011
|
11 |
4 |
p. 499-501
|
artikel
|
| 6 |
Marketing thought and the further development of marketing theory
|
Shapiro, Stanley J.
|
|
2011
|
11 |
4 |
p. 479-481
|
artikel
|
| 7 |
On the intersection of marketing history and marketing theory
|
Hunt, Shelby D.
|
|
2011
|
11 |
4 |
p. 483-489
|
artikel
|
| 8 |
Percival White (1887–1970): Marketing Engineer
|
Jones, D.G. Brian
|
|
2011
|
11 |
4 |
p. 455-478
|
artikel
|
| 9 |
Reflections on the history of marketing thought and theory development
|
Tamilia, Robert D.
|
|
2011
|
11 |
4 |
p. 507-512
|
artikel
|
| 10 |
The double helix of marketing: The complementary relationship between marketing history and marketing theory
|
Sheth, Jagdish N.
|
|
2011
|
11 |
4 |
p. 503-505
|
artikel
|
| 11 |
The role of identity in disposal: Lessons from mothers’ disposal of children’s possessions
|
Phillips, Barbara J.
|
|
2011
|
11 |
4 |
p. 435-454
|
artikel
|
| 12 |
Towards an epistemology of consumer culture theory: Phenomenology and the context of context
|
Askegaard, Søren
|
|
2011
|
11 |
4 |
p. 381-404
|
artikel
|
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