nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Correction to: Are two brands better than one? Investigating the effects of co-branding in advertising on audience memory
|
Nguyen, Cathy |
|
2019 |
30 |
2 |
p. 219-220 |
artikel |
2 |
Matte matters: when matte packaging increases perceptions of food naturalness
|
Marckhgott, Eva |
|
2019 |
30 |
2 |
p. 167-178 |
artikel |
3 |
Research productivity of faculty at 30 leading marketing departments
|
van Osselaer, Stijn M. J. |
|
2019 |
30 |
2 |
p. 121-137 |
artikel |
4 |
Shipping fee schedules and return behavior
|
Lepthien, Anke |
|
2019 |
30 |
2 |
p. 151-165 |
artikel |
5 |
Sniping in soft-close online auctions: empirical evidence from overstock
|
Cao, Wen |
|
2019 |
30 |
2 |
p. 179-191 |
artikel |
6 |
The effect of message credibility, need for cognitive closure, and information sufficiency on thought-induced attitude change
|
Pfeiffer, Bruce E. |
|
2019 |
30 |
2 |
p. 193-205 |
artikel |
7 |
The Pareto rule in marketing revisited: is it 80/20 or 70/20?
|
McCarthy, Daniel M. |
|
2019 |
30 |
2 |
p. 139-150 |
artikel |
8 |
The role of scale-induced round numbers and goal specificity on goal accomplishment perceptions
|
Gunasti, Kunter |
|
2019 |
30 |
2 |
p. 207-217 |
artikel |