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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
6 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Advertising competition and industry channel structure |
Wang, Chih-Jen |
2010 |
22 | 1 |
p. 79-99 |
article |
|
| 2 | A social network analysis of customer-level revenue distribution |
Haenlein, Michael |
2010 |
22 | 1 |
p. 15-29 |
article |
|
| 3 | Deriving joint space positioning maps from consumer preference ratings |
DeSarbo, Wayne S. |
2010 |
22 | 1 |
p. 1-14 |
article |
|
| 4 | Do complainants appreciate overcompensation? A meta-analysis on the effect of simple compensation vs. overcompensation on post-complaint satisfaction |
Gelbrich, Katja |
2010 |
22 | 1 |
p. 31-47 |
article |
|
| 5 | Fee or free? How much to add on for an add-on |
Fruchter, Gila E. |
2010 |
22 | 1 |
p. 65-78 |
article |
|
| 6 | To seek variety or uniformity: The role of culture in consumers’ choice in a group setting |
Yoon, Song Oh |
2010 |
22 | 1 |
p. 49-64 |
article |
6 results found