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Journal description
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6 results found
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title
author
magazine
year
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1
An empirical comparison of methods for measuring consumers’ willingness to pay
Voelckner, Franziska
2006
17
2
p. 137-149
article
2
An exploratory analysis of the determinants of cooperative advertising participation rates
Nagler, Matthew G.
2006
17
2
p. 91-102
article
3
Comparing the generalizability of online and mail surveys in cross-national service quality research
Deutskens, Elisabeth
2006
17
2
p. 119-136
article
4
“I love it” or “I hate it”? The positivity effect in stated preferences for agent evaluation
Gershoff, Andrew D.
2006
17
2
p. 103-117
article
5
Interaction between two types of information on reactions to delays
Hui, Michael K.
2006
17
2
p. 151-162
article
6
Some antecedents and outcomes of brand love
Carroll, Barbara A.
2006
17
2
p. 79-89
article
6 results found
Koninklijke Bibliotheek -
National Library of the Netherlands