| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
Development of Industruct: A Scale for the Measurement of Perceptions of Industry Structure
|
Anthony Pecotich
|
|
1999
|
10 |
4 |
p. 403-416
14 p.
|
article
|
| 2 |
Development of Industruct: A Scale for the Measurement of Perceptions of Industry Structure
|
Pecotich, Anthony
|
|
1999
|
10 |
4 |
p. 403-416
|
article
|
| 3 |
Estimating the Half-life of Advertisements
|
Prasad A. Naik
|
|
1999
|
10 |
4 |
p. 345-356
12 p.
|
article
|
| 4 |
Estimating the Half-life of Advertisements
|
Naik, Prasad A.
|
|
1999
|
10 |
4 |
p. 345-356
|
article
|
| 5 |
HEV Choice Models as a Search Engine for the Specification of Nested Logit Tree Structures
|
David A. Hensher
|
|
1999
|
10 |
4 |
p. 333-343
11 p.
|
article
|
| 6 |
HEV Choice Models as a Search Engine for the Specification of Nested Logit Tree Structures
|
Hensher, David A.
|
|
1999
|
10 |
4 |
p. 333-343
|
article
|
| 7 |
Reexamining Masculinity, Femininity,and Gender Identity Scales
|
Kay M. PALAN
|
|
1999
|
10 |
4 |
p. 357-371
15 p.
|
article
|
| 8 |
Reexamining Masculinity, Femininity,and Gender Identity Scales
|
Palan, Kay M.
|
|
1999
|
10 |
4 |
p. 357-371
|
article
|
| 9 |
Rethinking Television Audience Measures: An Exploration into the Construct of Audience Connectedness
|
Cristel Antonia Russell
|
|
1999
|
10 |
4 |
p. 393-407
15 p.
|
article
|
| 10 |
Rethinking Television Audience Measures: An Exploration into the Construct of Audience Connectedness
|
Russell, Cristel Antonia
|
|
1999
|
10 |
4 |
p. 393-407
|
article
|
| 11 |
The Development and Use of a Regret Experience Measure to Examine the Effects of Outcome Feedback on Regret and Subsequent Choice
|
Elizabeth H. Creyer
|
|
1999
|
10 |
4 |
p. 373-386
14 p.
|
article
|
| 12 |
The Development and Use of a Regret Experience Measure to Examine the Effects of Outcome Feedback on Regret and Subsequent Choice
|
Creyer, Elizabeth H.
|
|
1999
|
10 |
4 |
p. 373-386
|
article
|
Journal description