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                             14 gevonden resultaten
nr titel auteur tijdschrift jaar jaarg. afl. pagina('s) type
1 An Enhanced Framework for Improving Cooperation BetweenMarketing and Other Functions: The Differential Role of IntegratingMechanisms Elliot Maltz
1997
2 1 p. 83-98
16 p.
artikel
2 An Enhanced Framework for Improving Cooperation Between Marketing and Other Functions: The Differential Role of Integrating Mechanisms Maltz, Elliot
1997
2 1 p. 83-98
artikel
3 Driving Shareholder Value: The Role of Marketing in ReducingVulnerability and Volatility of Cash Flows Rajendra K. Srivastava
1997
2 1 p. 49-64
16 p.
artikel
4 Driving Shareholder Value: The Role of Marketing in Reducing Vulnerability and Volatility of Cash Flows Srivastava, Rajendra K.
1997
2 1 p. 49-64
artikel
5 Editorial: Promoting Interfunctional Research: Contributionsfrom a Recent MSI Conference Rajiv Grover
1997
2 1 p. 5-5
1 p.
artikel
6 Editorial: Promoting Interfunctional Research: Contributions from a Recent MSI Conference Grover, Rajiv
1997
2 1 p. 5
artikel
7 IBMs Journey Towards a Market-Driven Process-Managed BusinessModel Donna Carmichael
1997
2 1 p. 99-103
5 p.
artikel
8 IBM's Journey Towards a Market-Driven Process-Managed Business Model Carmichael, Donna
1997
2 1 p. 99-103
artikel
9 Market Driven Manufacturing Warren H. Hausman
1997
2 1 p. 27-47
21 p.
artikel
10 Market Driven Manufacturing Hausman, Warren H.
1997
2 1 p. 27-47
artikel
11 Marketings Interfunctional Interfaces: The MSI Workshopon Management of Corporate Fault Zones David B. Montgomery
1997
2 1 p. 7-26
20 p.
artikel
12 Marketing's Interfunctional Interfaces: The MSI Workshop on Management of Corporate Fault Zones Montgomery, David B.
1997
2 1 p. 7-26
artikel
13 Strategy and Structure in Information-Intensive Markets:The Relationship Between Marketing and IT Rashi Glazer
1997
2 1 p. 65-81
17 p.
artikel
14 Strategy and Structure in Information-Intensive Markets: The Relationship Between Marketing and IT Glazer, Rashi
1997
2 1 p. 65-81
artikel
                             14 gevonden resultaten
 
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