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8 results found

no	title	author	magazine	year	volume	issue	page(s)	type
1	Economical user-generated content (UGC) marketing for online stores based on a fine-grained joint model of the consumer purchase decision process	Li, S. G.			21	4	p. 1083-1112	article
2	How do reputation, structure design and FinTech ecosystem affect the net cash inflow of P2P lending platforms? Evidence from China	Chen, Xueru			21	4	p. 1055-1082	article
3	Need for control may motivate consumers to approach digital products: a social media advertising study	Wu, Linwan			21	4	p. 1031-1054	article
4	Ranking objectives of advertisements on Facebook by a fuzzy TOPSIS method	Chu, Ta-Chung			21	4	p. 881-916	article
5	The optimal pricing decisions for e-tailers with different payment schemes	Zhang, Jing			21	4	p. 955-982	article
6	The relationship between smartphone use and subjective well-being in rural China	Nie, Peng			21	4	p. 983-1009	article
7	Towards effective discovery of natural communities in complex networks and implications in e-commerce	Chattopadhyay, Swarup			21	4	p. 917-954	article
8	When does online review matter to consumers? The effect of product quality information cues	Kim, Rae Yule			21	4	p. 1011-1030	article

8 results found

Koninklijke Bibliotheek - National Library of the Netherlands