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                             9 results found
no title author magazine year volume issue page(s) type
1 Cause-related marketing: An experimental study about how the product type and the perceived fit may influence the consumer response Melero, Iguácel
 2016
 25 3 p. 161-167
7 p.
 article
2 Determinants of the expenditure done by attendees at a sporting event: The case of World Padel Tour Jiménez-Naranjo, Héctor V.
 2016
 25 3 p. 133-141
9 p.
 article
3 Frontiers in research in business: Will you be in? Bigné, Enrique
 2016
 25 3 p. 89-90
2 p.
 article
4 How does the online service level influence consumers’ purchase intentions before a transaction? A formative approach Küster, Inés
 2016
 25 3 p. 111-120
10 p.
 article
5 Marketing mix effects on private labels brand equity Abril, Carmen
 2016
 25 3 p. 168-175
8 p.
 article
6 Research in entrepreneurship using GEM data. Approach to the state of affairs in gender studies Sánchez-Escobedo, Mari Cruz
 2016
 25 3 p. 150-160
11 p.
 article
7 Return on capital in Spanish tourism businesses: A comparative analysis of family vs non-family businesses Camisón, César
 2016
 25 3 p. 91-110
20 p.
 article
8 Statistical and cognitive optimization of experimental designs in conjoint analysis Huertas-García, Rubén
 2016
 25 3 p. 142-149
8 p.
 article
9 The integration of CSR management systems and their influence on the performance of technology companies Bernal-Conesa, Juan Andrés
 2016
 25 3 p. 121-132
12 p.
 article
                             9 results found
 
 Koninklijke Bibliotheek - National Library of the Netherlands