nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Bringing geographical information systems into business
|
Mosley, Ian |
|
1998 |
5 |
1 |
p. 61-62 2 p. |
artikel |
2 |
Calendar
|
|
|
1998 |
5 |
1 |
p. I- 1 p. |
artikel |
3 |
Editorial Board
|
|
|
1998 |
5 |
1 |
p. IFC- 1 p. |
artikel |
4 |
Empirical implications of unobserved household heterogeneity for manufacturer and retailer pricing
|
Chintagunta, Pradeep K. |
|
1998 |
5 |
1 |
p. 15-24 10 p. |
artikel |
5 |
Employee involvement in the financial services sector: problems and pitfalls
|
Wilkinson, Adrian |
|
1998 |
5 |
1 |
p. 45-54 10 p. |
artikel |
6 |
Marketing UK cities as shopping destinations: problems and prospects
|
Warnaby, Gary |
|
1998 |
5 |
1 |
p. 55-58 4 p. |
artikel |
7 |
Royal mail guide to direct mail for small business
|
Morganosky, Michelle |
|
1998 |
5 |
1 |
p. 62- 1 p. |
artikel |
8 |
Singapore's revised concept plan and retailing: impact of the Tampines regional centre on shopping patterns
|
Loo Lee, Sim |
|
1998 |
5 |
1 |
p. 33-43 11 p. |
artikel |
9 |
Strategic internet marketing
|
Preston, Christopher |
|
1998 |
5 |
1 |
p. 62-63 2 p. |
artikel |
10 |
The impact of a market spoiler on consumer preference structures (or, what happens when Wal-Mart comes to town)
|
Arnold, Stephen J. |
|
1998 |
5 |
1 |
p. 1-13 13 p. |
artikel |
11 |
The impact of marketing policy on promotional price elasticities and baseline sales
|
Zenor, Michael J. |
|
1998 |
5 |
1 |
p. 25-32 8 p. |
artikel |
12 |
The market segmentation workbook
|
Uusitalo, Outi |
|
1998 |
5 |
1 |
p. 63-64 2 p. |
artikel |
13 |
The survey system: The software solution for survey research
|
van der Waerden, Peter |
|
1998 |
5 |
1 |
p. 59-60 2 p. |
artikel |