| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
A better way to test interface design
|
|
|
1996
|
13 |
2 |
p. 168-169
2 p.
|
article
|
| 2 |
Agile manufacturing: Forging new frontiers
|
Murray, L.W.
|
|
1996
|
13 |
2 |
p. 181-182
2 p.
|
article
|
| 3 |
Bidirectional information transfer: An imperative for network and marketing integration in a Canadian telecommunications firm
|
Lapierre, Jozée
|
|
1996
|
13 |
2 |
p. 152-166
15 p.
|
article
|
| 4 |
Book review
|
Rosenau Jr., Milton D.
|
|
1996
|
13 |
2 |
p. 179-180
2 p.
|
article
|
| 5 |
Cognitive styles of consumer initiators
|
|
|
1996
|
13 |
2 |
p. 172-173
2 p.
|
article
|
| 6 |
Cost reduction systems: Target costing and kaizen costing
|
|
|
1996
|
13 |
2 |
p. 187-
1 p.
|
article
|
| 7 |
Creativity and innovation: The power of synergy
|
Scheu, James R.
|
|
1996
|
13 |
2 |
p. 186-187
2 p.
|
article
|
| 8 |
Development of a technical innovation audit
|
Chiesa, Vittorio
|
|
1996
|
13 |
2 |
p. 105-136
32 p.
|
article
|
| 9 |
From the editor
|
Hustad, Thomas P.
|
|
1996
|
13 |
2 |
p. 87-88
2 p.
|
article
|
| 10 |
Getting the most out of scenarios
|
|
|
1996
|
13 |
2 |
p. 175-176
2 p.
|
article
|
| 11 |
Interdepartmental integration: A definition with implications for product development performance
|
Kahn, Kenneth B.
|
|
1996
|
13 |
2 |
p. 137-151
15 p.
|
article
|
| 12 |
International consumer behavior: Its impact on marketing strategy development
|
Funkhouser, G.Ray
|
|
1996
|
13 |
2 |
p. 184-186
3 p.
|
article
|
| 13 |
Luck had nothing to do with it: Launching the U.K.'s largest consumer brand
|
|
|
1996
|
13 |
2 |
p. 170-171
2 p.
|
article
|
| 14 |
Managing innovation: From serendipity to process
|
|
|
1996
|
13 |
2 |
p. 172-
1 p.
|
article
|
| 15 |
Manufacturing strategy: How to formulate and implement a winning plan
|
Martin, Michael J.
|
|
1996
|
13 |
2 |
p. 180-181
2 p.
|
article
|
| 16 |
Metrics and models in software quality engineering
|
Kludt, Steven R.
|
|
1996
|
13 |
2 |
p. 182-183
2 p.
|
article
|
| 17 |
New management secrets from Japan-Really
|
|
|
1996
|
13 |
2 |
p. 177-178
2 p.
|
article
|
| 18 |
Preparing for a point-to-point world
|
|
|
1996
|
13 |
2 |
p. 174-175
2 p.
|
article
|
| 19 |
Quality function deployment: How to make QFD work for you
|
Moran, John J.
|
|
1996
|
13 |
2 |
p. 183-184
2 p.
|
article
|
| 20 |
Real-time marketing
|
|
|
1996
|
13 |
2 |
p. 176-177
2 p.
|
article
|
| 21 |
Respondent collages help agency develop ads for new pontiac
|
|
|
1996
|
13 |
2 |
p. 171-
1 p.
|
article
|
| 22 |
Scenarios made easy
|
|
|
1996
|
13 |
2 |
p. 175-
1 p.
|
article
|
| 23 |
Sharing inside information
|
|
|
1996
|
13 |
2 |
p. 171-172
2 p.
|
article
|
| 24 |
The effects of organizational downsizing on product innovation
|
|
|
1996
|
13 |
2 |
p. 173-174
2 p.
|
article
|
| 25 |
The top ten technologies
|
|
|
1996
|
13 |
2 |
p. 177-
1 p.
|
article
|
| 26 |
Turning new product development into a continuous learning process
|
Hughes, G.David
|
|
1996
|
13 |
2 |
p. 89-104
16 p.
|
article
|
| 27 |
Understanding brand equity for successful brand extension
|
|
|
1996
|
13 |
2 |
p. 169-170
2 p.
|
article
|
| 28 |
Why transformation efforts fail
|
|
|
1996
|
13 |
2 |
p. 170-
1 p.
|
article
|
| 29 |
Workplace by design: Mapping the high-performance workscape
|
Rosenau Jr., Milton D.
|
|
1996
|
13 |
2 |
p. 187-188
2 p.
|
article
|
Journal description