nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Advertising practitioners' ethical decision making: The utilitarian viewpoint
|
Overstreet, Charles William |
|
1983 |
9 |
3 |
p. 52- 1 p. |
artikel |
2 |
An anniversary review and critique: The tylenol crisis
|
Snyder, Leonard |
|
1983 |
9 |
3 |
p. 24-34 11 p. |
artikel |
3 |
A new look at the “Entitlement” barometer
|
Detweiler, John S. |
|
1983 |
9 |
3 |
p. 55- 1 p. |
artikel |
4 |
Application of decision theory in the construction of a theory of public relations management
|
Ehling, William P. |
|
1983 |
9 |
3 |
p. 56-57 2 p. |
artikel |
5 |
A theoretic perspective and research approach for generating research helpful to communication practice
|
Dervin, Brenda |
|
1983 |
9 |
3 |
p. 56- 1 p. |
artikel |
6 |
Conflict: Who gets media attention—And why?
|
Newsom, Douglas Ann |
|
1983 |
9 |
3 |
p. 35-39 5 p. |
artikel |
7 |
Higher education: Two public relations case studies
|
Yarrington, Roger |
|
1983 |
9 |
3 |
p. 40-49 10 p. |
artikel |
8 |
Implications of the concept of the schema for public relations
|
Schneider, Larissa A. |
|
1983 |
9 |
3 |
p. 54- 1 p. |
artikel |
9 |
Longitudinal readership study of continental telephone's billing inserts
|
Schneider, Larissa A. |
|
1983 |
9 |
3 |
p. 52-53 2 p. |
artikel |
10 |
Managing the public relations firm in the 21st century
|
Edelman, Daniel J. |
|
1983 |
9 |
3 |
p. 3-10 8 p. |
artikel |
11 |
Multiperspectival guidelines in setting public relations objectives
|
Ball, Isabel P. |
|
1983 |
9 |
3 |
p. 50- 1 p. |
artikel |
12 |
[No title]
|
Nager, Norman R. |
|
1983 |
9 |
3 |
p. 62-63 2 p. |
artikel |
13 |
[No title]
|
Switzer, Les |
|
1983 |
9 |
3 |
p. 59-60 2 p. |
artikel |
14 |
[No title]
|
Lumpp, James A. |
|
1983 |
9 |
3 |
p. 59- 1 p. |
artikel |
15 |
[No title]
|
Nolte, Lawrence W. |
|
1983 |
9 |
3 |
p. 61-62 2 p. |
artikel |
16 |
[No title]
|
Spencer, Earl E. |
|
1983 |
9 |
3 |
p. 63-64 2 p. |
artikel |
17 |
[No title]
|
Faith, William R. |
|
1983 |
9 |
3 |
p. 58-59 2 p. |
artikel |
18 |
On the job: Corporate communicators in the United States and the United Kingdom
|
VanSlyke, Judy K. |
|
1983 |
9 |
3 |
p. 55- 1 p. |
artikel |
19 |
On the margin: Between journalist and publicist
|
Swartz, James E. |
|
1983 |
9 |
3 |
p. 11-23 13 p. |
artikel |
20 |
Perceptions of communication by leading american executives
|
Hildebrandt, Herbert W. |
|
1983 |
9 |
3 |
p. 51- 1 p. |
artikel |
21 |
Practitioner representations of environmental uncertainty: An application of discriminant analysis
|
Acharya, Lalit |
|
1983 |
9 |
3 |
p. 53- 1 p. |
artikel |
22 |
Sociodrama as public relations theory
|
Mickey, Thomas J. |
|
1983 |
9 |
3 |
p. 51-52 2 p. |
artikel |
23 |
Theoretic approaches in public relations research
|
Pavlik, John V. |
|
1983 |
9 |
3 |
p. 54- 1 p. |
artikel |
24 |
“War on wast”: A public-education campaign
|
Larson, Mark A. |
|
1983 |
9 |
3 |
p. 53-54 2 p. |
artikel |
25 |
We're getting better: A pilot study to evaluate sexism in employee publications
|
Cline, Carolyn Garrett |
|
1983 |
9 |
3 |
p. 51- 1 p. |
artikel |