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                             12 results found
no title author magazine year volume issue page(s) type
1 Agenda setting function of mass media McCombs, Maxwell
1977
3 4 p. 89-95
7 p.
article
2 An NBS internal communications study: A comment Franzen, Richard S.
1977
3 4 p. 83-88
6 p.
article
3 Community research and evaluating community relations Tichenor, Phillip J.
1977
3 4 p. 96-109
14 p.
article
4 Coorientational measurement of public issues Broom, Glen M.
1977
3 4 p. 110-119
10 p.
article
5 Corporate use of research in public relations Lerbinger, Otto
1977
3 4 p. 11-19
9 p.
article
6 Evaluating employee communications in a research operation Grunig, James E.
1977
3 4 p. 61-82
22 p.
article
7 Measurement in public relations—An overview Grunig, James E.
1977
3 4 p. 5-10
6 p.
article
8 Measuring the bell system's public relations Tirone, James F.
1977
3 4 p. 21-38
18 p.
article
9 Measuring the effects of corporate advertising Grass, Robert C.
1977
3 4 p. 39-50
12 p.
article
10 Public relations evaluative research: Summary statement McElreath, Mark P.
1977
3 4 p. 129-136
8 p.
article
11 Strategies for evaluating public relations Stamm, Keith R.
1977
3 4 p. 120-128
9 p.
article
12 The Armstrong/PR data measurement system Marker, Robert K.
1977
3 4 p. 51-59
9 p.
article
                             12 results found
 
 Koninklijke Bibliotheek - National Library of the Netherlands