nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Advertising—Criticism
|
|
|
1977 |
3 |
2 |
p. 4- 1 p. |
artikel |
2 |
Advertising—General
|
|
|
1977 |
3 |
2 |
p. 3-4 2 p. |
artikel |
3 |
Advertising—Planning
|
|
|
1977 |
3 |
2 |
p. 4-5 2 p. |
artikel |
4 |
Advertising—Presentations
|
|
|
1977 |
3 |
2 |
p. 5- 1 p. |
artikel |
5 |
Advertising—Regulation
|
|
|
1977 |
3 |
2 |
p. 5-6 2 p. |
artikel |
6 |
Advertising—Research
|
|
|
1977 |
3 |
2 |
p. 6- 1 p. |
artikel |
7 |
Agriculture
|
|
|
1977 |
3 |
2 |
p. 6-7 2 p. |
artikel |
8 |
Architecture
|
|
|
1977 |
3 |
2 |
p. 7- 1 p. |
artikel |
9 |
Associations
|
|
|
1977 |
3 |
2 |
p. 7-8 2 p. |
artikel |
10 |
Audio-visual
|
|
|
1977 |
3 |
2 |
p. 8- 1 p. |
artikel |
11 |
Automation
|
|
|
1977 |
3 |
2 |
p. 8-9 2 p. |
artikel |
12 |
Banking
|
|
|
1977 |
3 |
2 |
p. 9-10 2 p. |
artikel |
13 |
Bonds—General
|
|
|
1977 |
3 |
2 |
p. 10- 1 p. |
artikel |
14 |
Business—Big
|
|
|
1977 |
3 |
2 |
p. 10- 1 p. |
artikel |
15 |
Business—Climate
|
|
|
1977 |
3 |
2 |
p. 10-11 2 p. |
artikel |
16 |
Business—Publications
|
|
|
1977 |
3 |
2 |
p. 11- 1 p. |
artikel |
17 |
Business—responsibility
|
|
|
1977 |
3 |
2 |
p. 11-14 4 p. |
artikel |
18 |
Communications—General
|
|
|
1977 |
3 |
2 |
p. 14-15 2 p. |
artikel |
19 |
Communications—Group
|
|
|
1977 |
3 |
2 |
p. 15- 1 p. |
artikel |
20 |
Communications—Organizational
|
|
|
1977 |
3 |
2 |
p. 15-17 3 p. |
artikel |
21 |
Communications—Persuasion
|
|
|
1977 |
3 |
2 |
p. 17-18 2 p. |
artikel |
22 |
Communications—Theory
|
|
|
1977 |
3 |
2 |
p. 18-19 2 p. |
artikel |
23 |
Community relations
|
|
|
1977 |
3 |
2 |
p. 19- 1 p. |
artikel |
24 |
Consumer/customer relations
|
|
|
1977 |
3 |
2 |
p. 19-21 3 p. |
artikel |
25 |
Corporate advertising
|
|
|
1977 |
3 |
2 |
p. 21- 1 p. |
artikel |
26 |
Corporate giving
|
|
|
1977 |
3 |
2 |
p. 21- 1 p. |
artikel |
27 |
Corporate image
|
|
|
1977 |
3 |
2 |
p. 21-22 2 p. |
artikel |
28 |
Cultural affairs
|
|
|
1977 |
3 |
2 |
p. 22-23 2 p. |
artikel |
29 |
Direct mail
|
|
|
1977 |
3 |
2 |
p. 23- 1 p. |
artikel |
30 |
Disasters/emergencies
|
|
|
1977 |
3 |
2 |
p. 23- 1 p. |
artikel |
31 |
Ecology
|
|
|
1977 |
3 |
2 |
p. 23-25 3 p. |
artikel |
32 |
Education elem. and sec.—Community relations
|
|
|
1977 |
3 |
2 |
p. 27-28 2 p. |
artikel |
33 |
Education, elem. and sec.—Disorders, conflict
|
|
|
1977 |
3 |
2 |
p. 28-29 2 p. |
artikel |
34 |
Education, Elem. and Sec.—Human relations (race relations)
|
|
|
1977 |
3 |
2 |
p. 29-30 2 p. |
artikel |
35 |
Education, elem. and sec.—Parental/student involvement
|
|
|
1977 |
3 |
2 |
p. 31-32 2 p. |
artikel |
36 |
Education, elem. and sec.—Public information
|
|
|
1977 |
3 |
2 |
p. 30- 1 p. |
artikel |
37 |
Education, elem. and sec.—School Boards
|
|
|
1977 |
3 |
2 |
p. 30- 1 p. |
artikel |
38 |
Education, elem. and sec.—Staff/union relations
|
|
|
1977 |
3 |
2 |
p. 30-31 2 p. |
artikel |
39 |
Education—Elementary and secondary
|
|
|
1977 |
3 |
2 |
p. 25-27 3 p. |
artikel |
40 |
Education, higher—Admissions
|
|
|
1977 |
3 |
2 |
p. 33-34 2 p. |
artikel |
41 |
Education, higher—Alumni relations
|
|
|
1977 |
3 |
2 |
p. 34- 1 p. |
artikel |
42 |
Education, higher—Community relations
|
|
|
1977 |
3 |
2 |
p. 34-35 2 p. |
artikel |
43 |
Education, higher—Disorders, conflict
|
|
|
1977 |
3 |
2 |
p. 35- 1 p. |
artikel |
44 |
Education, higher—General
|
|
|
1977 |
3 |
2 |
p. 32-33 2 p. |
artikel |
45 |
Education, higher—Governmental relations
|
|
|
1977 |
3 |
2 |
p. 35- 1 p. |
artikel |
46 |
Education, higher—Human realtions
|
|
|
1977 |
3 |
2 |
p. 35-36 2 p. |
artikel |
47 |
Education, higher—Law
|
|
|
1977 |
3 |
2 |
p. 36- 1 p. |
artikel |
48 |
Education, higher—Parental/student involvement
|
|
|
1977 |
3 |
2 |
p. 36- 1 p. |
artikel |
49 |
Education, higher—Staff/union involvement, relations
|
|
|
1977 |
3 |
2 |
p. 36-37 2 p. |
artikel |
50 |
Education, higher—Student realtions
|
|
|
1977 |
3 |
2 |
p. 37-38 2 p. |
artikel |
51 |
Education, higher—trustees
|
|
|
1977 |
3 |
2 |
p. 38- 1 p. |
artikel |
52 |
Employee benefits
|
|
|
1977 |
3 |
2 |
p. 38- 1 p. |
artikel |
53 |
Employee communicatios
|
|
|
1977 |
3 |
2 |
p. 38-39 2 p. |
artikel |
54 |
Employee incentive, job satisfaction
|
|
|
1977 |
3 |
2 |
p. 39-44 6 p. |
artikel |
55 |
Employee manual
|
|
|
1977 |
3 |
2 |
p. 44- 1 p. |
artikel |
56 |
Employee recruitment
|
|
|
1977 |
3 |
2 |
p. 44- 1 p. |
artikel |
57 |
Employee relations
|
|
|
1977 |
3 |
2 |
p. 44-45 2 p. |
artikel |
58 |
Employee training programs
|
|
|
1977 |
3 |
2 |
p. 45-47 3 p. |
artikel |
59 |
Equal opportunity employment—General
|
|
|
1977 |
3 |
2 |
p. 47-48 2 p. |
artikel |
60 |
Equal opportunity employment—Minorities
|
|
|
1977 |
3 |
2 |
p. 48- 1 p. |
artikel |
61 |
Equal opportunity employment—Women
|
|
|
1977 |
3 |
2 |
p. 48-49 2 p. |
artikel |
62 |
Films
|
|
|
1977 |
3 |
2 |
p. 49- 1 p. |
artikel |
63 |
Financial
|
|
|
1977 |
3 |
2 |
p. 49- 1 p. |
artikel |
64 |
Financial—Investor relations
|
|
|
1977 |
3 |
2 |
p. 50- 1 p. |
artikel |
65 |
Financial—Sec
|
|
|
1977 |
3 |
2 |
p. 50- 1 p. |
artikel |
66 |
Financial—Stock exchange
|
|
|
1977 |
3 |
2 |
p. 50- 1 p. |
artikel |
67 |
Financial—Timely disclosures
|
|
|
1977 |
3 |
2 |
p. 50-51 2 p. |
artikel |
68 |
Food industry
|
|
|
1977 |
3 |
2 |
p. 51- 1 p. |
artikel |
69 |
Fund raising
|
|
|
1977 |
3 |
2 |
p. 51-52 2 p. |
artikel |
70 |
Government, international—Europe
|
|
|
1977 |
3 |
2 |
p. 57- 1 p. |
artikel |
71 |
Government, international—General
|
|
|
1977 |
3 |
2 |
p. 56-57 2 p. |
artikel |
72 |
Government, international—United nations agencies
|
|
|
1977 |
3 |
2 |
p. 57- 1 p. |
artikel |
73 |
Government, local—Citizen involvement
|
|
|
1977 |
3 |
2 |
p. 58-60 3 p. |
artikel |
74 |
Government, local—Employee communication
|
|
|
1977 |
3 |
2 |
p. 60-61 2 p. |
artikel |
75 |
Government, local—General
|
|
|
1977 |
3 |
2 |
p. 57-58 2 p. |
artikel |
76 |
Government, local—Public information
|
|
|
1977 |
3 |
2 |
p. 61- 1 p. |
artikel |
77 |
Government, state
|
|
|
1977 |
3 |
2 |
p. 61- 1 p. |
artikel |
78 |
Government, U.S.—Business and government
|
|
|
1977 |
3 |
2 |
p. 54- 1 p. |
artikel |
79 |
Government, U.S.—Congress
|
|
|
1977 |
3 |
2 |
p. 55- 1 p. |
artikel |
80 |
Government, U.S.—General
|
|
|
1977 |
3 |
2 |
p. 52-54 3 p. |
artikel |
81 |
Government, U.S.—Pederal agencies and commissions
|
|
|
1977 |
3 |
2 |
p. 55-56 2 p. |
artikel |
82 |
Government, U.S.—Presidency
|
|
|
1977 |
3 |
2 |
p. 56- 1 p. |
artikel |
83 |
Graphic apts
|
|
|
1977 |
3 |
2 |
p. 61-62 2 p. |
artikel |
84 |
Health and welfare—Alcohol
|
|
|
1977 |
3 |
2 |
p. 64- 1 p. |
artikel |
85 |
Health and welfare—Community relations
|
|
|
1977 |
3 |
2 |
p. 64-66 3 p. |
artikel |
86 |
Health and welfare—Dental
|
|
|
1977 |
3 |
2 |
p. 66-67 2 p. |
artikel |
87 |
Health and welfare—Drugs
|
|
|
1977 |
3 |
2 |
p. 67-68 2 p. |
artikel |
88 |
Health and welfare—General
|
|
|
1977 |
3 |
2 |
p. 62-64 3 p. |
artikel |
89 |
Health and welfare—Hospital
|
|
|
1977 |
3 |
2 |
p. 68-70 3 p. |
artikel |
90 |
Health and welfare—Law
|
|
|
1977 |
3 |
2 |
p. 70-71 2 p. |
artikel |
91 |
Health and welfare—Medical
|
|
|
1977 |
3 |
2 |
p. 71- 1 p. |
artikel |
92 |
Health and welfare—Mental
|
|
|
1977 |
3 |
2 |
p. 71-73 3 p. |
artikel |
93 |
Health and welfare—Nursing
|
|
|
1977 |
3 |
2 |
p. 73-75 3 p. |
artikel |
94 |
Health and welfare—Patient relations
|
|
|
1977 |
3 |
2 |
p. 75-77 3 p. |
artikel |
95 |
Health and welfare—Public information
|
|
|
1977 |
3 |
2 |
p. 77-78 2 p. |
artikel |
96 |
Health and welfare—Rehabilitation, physical
|
|
|
1977 |
3 |
2 |
p. 78- 1 p. |
artikel |
97 |
Health and welfare—Social services
|
|
|
1977 |
3 |
2 |
p. 78-79 2 p. |
artikel |
98 |
Health and welfare—Staff selations
|
|
|
1977 |
3 |
2 |
p. 79- 1 p. |
artikel |
99 |
Hotels, resorts, pestaufants
|
|
|
1977 |
3 |
2 |
p. 79- 1 p. |
artikel |
100 |
Index
|
|
|
1977 |
3 |
2 |
p. 127-145 19 p. |
artikel |
101 |
Industrial editing
|
|
|
1977 |
3 |
2 |
p. 79-80 2 p. |
artikel |
102 |
Insurance
|
|
|
1977 |
3 |
2 |
p. 80- 1 p. |
artikel |
103 |
International PR practice
|
|
|
1977 |
3 |
2 |
p. 80-81 2 p. |
artikel |
104 |
Labor—PR for
|
|
|
1977 |
3 |
2 |
p. 81- 1 p. |
artikel |
105 |
Labor—Strikes/grievances
|
|
|
1977 |
3 |
2 |
p. 81-82 2 p. |
artikel |
106 |
Libraries
|
|
|
1977 |
3 |
2 |
p. 82-83 2 p. |
artikel |
107 |
Lobbying
|
|
|
1977 |
3 |
2 |
p. 83-84 2 p. |
artikel |
108 |
Management—General
|
|
|
1977 |
3 |
2 |
p. 84-88 5 p. |
artikel |
109 |
Management—Styles, methods
|
|
|
1977 |
3 |
2 |
p. 88-89 2 p. |
artikel |
110 |
Management—Training
|
|
|
1977 |
3 |
2 |
p. 89- 1 p. |
artikel |
111 |
Marreting
|
|
|
1977 |
3 |
2 |
p. 89-91 3 p. |
artikel |
112 |
Media—General
|
|
|
1977 |
3 |
2 |
p. 91-95 5 p. |
artikel |
113 |
Media—Magazines
|
|
|
1977 |
3 |
2 |
p. 95- 1 p. |
artikel |
114 |
Media—Newspapers
|
|
|
1977 |
3 |
2 |
p. 95-98 4 p. |
artikel |
115 |
Media—Radio, TV
|
|
|
1977 |
3 |
2 |
p. 98-100 3 p. |
artikel |
116 |
Meetings
|
|
|
1977 |
3 |
2 |
p. 100- 1 p. |
artikel |
117 |
Mergers/acquisitions
|
|
|
1977 |
3 |
2 |
p. 101- 1 p. |
artikel |
118 |
Military—Army
|
|
|
1977 |
3 |
2 |
p. 101- 1 p. |
artikel |
119 |
Military—General
|
|
|
1977 |
3 |
2 |
p. 101- 1 p. |
artikel |
120 |
Military—Nary
|
|
|
1977 |
3 |
2 |
p. 101-102 2 p. |
artikel |
121 |
Minority relations
|
|
|
1977 |
3 |
2 |
p. 102-103 2 p. |
artikel |
122 |
Nanagement—Transactional analysis, behavioral mod., etc.
|
|
|
1977 |
3 |
2 |
p. 89- 1 p. |
artikel |
123 |
New products
|
|
|
1977 |
3 |
2 |
p. 103- 1 p. |
artikel |
124 |
News notes
|
|
|
1977 |
3 |
2 |
p. 146- 1 p. |
artikel |
125 |
Non—profit organizations
|
|
|
1977 |
3 |
2 |
p. 103- 1 p. |
artikel |
126 |
Petroleum ihdustry
|
|
|
1977 |
3 |
2 |
p. 104- 1 p. |
artikel |
127 |
Pharmaceutical industry
|
|
|
1977 |
3 |
2 |
p. 104- 1 p. |
artikel |
128 |
Photography
|
|
|
1977 |
3 |
2 |
p. 104- 1 p. |
artikel |
129 |
Police
|
|
|
1977 |
3 |
2 |
p. 104-105 2 p. |
artikel |
130 |
Politics—General
|
|
|
1977 |
3 |
2 |
p. 105-107 3 p. |
artikel |
131 |
Politics—Local
|
|
|
1977 |
3 |
2 |
p. 107- 1 p. |
artikel |
132 |
Politics—National
|
|
|
1977 |
3 |
2 |
p. 107-108 2 p. |
artikel |
133 |
Politics—State
|
|
|
1977 |
3 |
2 |
p. 108- 1 p. |
artikel |
134 |
PR—Accounting
|
|
|
1977 |
3 |
2 |
p. 113- 1 p. |
artikel |
135 |
PR—College programs in
|
|
|
1977 |
3 |
2 |
p. 113- 1 p. |
artikel |
136 |
PR—Criticism
|
|
|
1977 |
3 |
2 |
p. 113- 1 p. |
artikel |
137 |
PR—Definitions
|
|
|
1977 |
3 |
2 |
p. 113-114 2 p. |
artikel |
138 |
Press relations
|
|
|
1977 |
3 |
2 |
p. 108-109 2 p. |
artikel |
139 |
PR—Evaluation
|
|
|
1977 |
3 |
2 |
p. 114- 1 p. |
artikel |
140 |
PR—General
|
|
|
1977 |
3 |
2 |
p. 112-113 2 p. |
artikel |
141 |
PR—History
|
|
|
1977 |
3 |
2 |
p. 114- 1 p. |
artikel |
142 |
PR—Job Descriptions
|
|
|
1977 |
3 |
2 |
p. 114- 1 p. |
artikel |
143 |
PR—Law
|
|
|
1977 |
3 |
2 |
p. 114- 1 p. |
artikel |
144 |
Promotion—City
|
|
|
1977 |
3 |
2 |
p. 109- 1 p. |
artikel |
145 |
Proomotion/development
|
|
|
1977 |
3 |
2 |
p. 109- 1 p. |
artikel |
146 |
Propaganda
|
|
|
1977 |
3 |
2 |
p. 109-110 2 p. |
artikel |
147 |
PR—Planning
|
|
|
1977 |
3 |
2 |
p. 114-115 2 p. |
artikel |
148 |
PR—Professionalism
|
|
|
1977 |
3 |
2 |
p. 115- 1 p. |
artikel |
149 |
Publicity
|
|
|
1977 |
3 |
2 |
p. 115- 1 p. |
artikel |
150 |
Public opinion
|
|
|
1977 |
3 |
2 |
p. 110- 1 p. |
artikel |
151 |
Public opinion—Measurement
|
|
|
1977 |
3 |
2 |
p. 110-111 2 p. |
artikel |
152 |
Public opinion—Origins, effects
|
|
|
1977 |
3 |
2 |
p. 111-112 2 p. |
artikel |
153 |
Public service
|
|
|
1977 |
3 |
2 |
p. 115- 1 p. |
artikel |
154 |
Real estate/housing
|
|
|
1977 |
3 |
2 |
p. 115-116 2 p. |
artikel |
155 |
Recreation/sposts
|
|
|
1977 |
3 |
2 |
p. 116-117 2 p. |
artikel |
156 |
Rehabilitation—social
|
|
|
1977 |
3 |
2 |
p. 117- 1 p. |
artikel |
157 |
Religion
|
|
|
1977 |
3 |
2 |
p. 117-118 2 p. |
artikel |
158 |
Research and evaluation
|
|
|
1977 |
3 |
2 |
p. 118- 1 p. |
artikel |
159 |
Retailing
|
|
|
1977 |
3 |
2 |
p. 118-119 2 p. |
artikel |
160 |
Retirement/senior citizens
|
|
|
1977 |
3 |
2 |
p. 119-120 2 p. |
artikel |
161 |
Safety programs
|
|
|
1977 |
3 |
2 |
p. 120- 1 p. |
artikel |
162 |
Sales promotion
|
|
|
1977 |
3 |
2 |
p. 120- 1 p. |
artikel |
163 |
Science/technology
|
|
|
1977 |
3 |
2 |
p. 120-121 2 p. |
artikel |
164 |
Social unrest
|
|
|
1977 |
3 |
2 |
p. 121- 1 p. |
artikel |
165 |
Speakers bureaus
|
|
|
1977 |
3 |
2 |
p. 122- 1 p. |
artikel |
166 |
Speaking
|
|
|
1977 |
3 |
2 |
p. 122- 1 p. |
artikel |
167 |
Special events—anniversaries
|
|
|
1977 |
3 |
2 |
p. 122- 1 p. |
artikel |
168 |
Special events—exhibits
|
|
|
1977 |
3 |
2 |
p. 122- 1 p. |
artikel |
169 |
Special events—meetings
|
|
|
1977 |
3 |
2 |
p. 123- 1 p. |
artikel |
170 |
Special events—tours
|
|
|
1977 |
3 |
2 |
p. 123- 1 p. |
artikel |
171 |
Speech writing
|
|
|
1977 |
3 |
2 |
p. 122- 1 p. |
artikel |
172 |
Transportation—air
|
|
|
1977 |
3 |
2 |
p. 123- 1 p. |
artikel |
173 |
Transportation—commuting
|
|
|
1977 |
3 |
2 |
p. 123- 1 p. |
artikel |
174 |
Travel/tourism—foreign
|
|
|
1977 |
3 |
2 |
p. 123- 1 p. |
artikel |
175 |
Urban renewal and development
|
|
|
1977 |
3 |
2 |
p. 123-124 2 p. |
artikel |
176 |
Utilities
|
|
|
1977 |
3 |
2 |
p. 124- 1 p. |
artikel |
177 |
Writing
|
|
|
1977 |
3 |
2 |
p. 124-125 2 p. |
artikel |
178 |
Youth
|
|
|
1977 |
3 |
2 |
p. 125- 1 p. |
artikel |