nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Advertising
|
|
|
1975 |
1 |
4 |
p. 3-9 7 p. |
artikel |
2 |
Aerospace
|
|
|
1975 |
1 |
4 |
p. 9- 1 p. |
artikel |
3 |
Agriculture
|
|
|
1975 |
1 |
4 |
p. 9- 1 p. |
artikel |
4 |
Annual report
|
|
|
1975 |
1 |
4 |
p. 9-11 3 p. |
artikel |
5 |
Architecture
|
|
|
1975 |
1 |
4 |
p. 11- 1 p. |
artikel |
6 |
Associations
|
|
|
1975 |
1 |
4 |
p. 11- 1 p. |
artikel |
7 |
Audio-visual
|
|
|
1975 |
1 |
4 |
p. 11-12 2 p. |
artikel |
8 |
Automation
|
|
|
1975 |
1 |
4 |
p. 12-13 2 p. |
artikel |
9 |
Automotive industry
|
|
|
1975 |
1 |
4 |
p. 13- 1 p. |
artikel |
10 |
Banking
|
|
|
1975 |
1 |
4 |
p. 13-14 2 p. |
artikel |
11 |
Bond issues
|
|
|
1975 |
1 |
4 |
p. 15- 1 p. |
artikel |
12 |
Business-big
|
|
|
1975 |
1 |
4 |
p. 15-16 2 p. |
artikel |
13 |
Business-climate
|
|
|
1975 |
1 |
4 |
p. 16- 1 p. |
artikel |
14 |
Business—closing, relocation
|
|
|
1975 |
1 |
4 |
p. 16- 1 p. |
artikel |
15 |
Business—Educational participation
|
|
|
1975 |
1 |
4 |
p. 17- 1 p. |
artikel |
16 |
Business—Publications
|
|
|
1975 |
1 |
4 |
p. 17- 1 p. |
artikel |
17 |
Business—Responsibility
|
|
|
1975 |
1 |
4 |
p. 17-21 5 p. |
artikel |
18 |
Chemical industry
|
|
|
1975 |
1 |
4 |
p. 21- 1 p. |
artikel |
19 |
Communications
|
|
|
1975 |
1 |
4 |
p. 21-25 5 p. |
artikel |
20 |
Community relations
|
|
|
1975 |
1 |
4 |
p. 25-27 3 p. |
artikel |
21 |
Consumer/Customer relations
|
|
|
1975 |
1 |
4 |
p. 27-30 4 p. |
artikel |
22 |
Corporate advertising
|
|
|
1975 |
1 |
4 |
p. 30-31 2 p. |
artikel |
23 |
Corporate giving
|
|
|
1975 |
1 |
4 |
p. 31- 1 p. |
artikel |
24 |
Corporate image
|
|
|
1975 |
1 |
4 |
p. 31-32 2 p. |
artikel |
25 |
Corporate indentity
|
|
|
1975 |
1 |
4 |
p. 31- 1 p. |
artikel |
26 |
Cultural affairs
|
|
|
1975 |
1 |
4 |
p. 32-33 2 p. |
artikel |
27 |
Direct nail
|
|
|
1975 |
1 |
4 |
p. 33- 1 p. |
artikel |
28 |
Disasters/emergencies
|
|
|
1975 |
1 |
4 |
p. 34- 1 p. |
artikel |
29 |
Ecology
|
|
|
1975 |
1 |
4 |
p. 34-38 5 p. |
artikel |
30 |
Education—Elementary and secondary
|
|
|
1975 |
1 |
4 |
p. 38-44 7 p. |
artikel |
31 |
Education—Higher
|
|
|
1975 |
1 |
4 |
p. 44-51 8 p. |
artikel |
32 |
Employee benefits
|
|
|
1975 |
1 |
4 |
p. 51- 1 p. |
artikel |
33 |
Employee communications
|
|
|
1975 |
1 |
4 |
p. 51-53 3 p. |
artikel |
34 |
Employee incentive, job satisfaction
|
|
|
1975 |
1 |
4 |
p. 53-56 4 p. |
artikel |
35 |
Employee manual
|
|
|
1975 |
1 |
4 |
p. 56-57 2 p. |
artikel |
36 |
Employee recruitment
|
|
|
1975 |
1 |
4 |
p. 57- 1 p. |
artikel |
37 |
Employee relations
|
|
|
1975 |
1 |
4 |
p. 57-62 6 p. |
artikel |
38 |
Employee suggestion systems
|
|
|
1975 |
1 |
4 |
p. 62- 1 p. |
artikel |
39 |
Employee training programs
|
|
|
1975 |
1 |
4 |
p. 62-63 2 p. |
artikel |
40 |
Equal opportunity employment
|
|
|
1975 |
1 |
4 |
p. 63-67 5 p. |
artikel |
41 |
Films
|
|
|
1975 |
1 |
4 |
p. 67- 1 p. |
artikel |
42 |
Financial
|
|
|
1975 |
1 |
4 |
p. 67-68 2 p. |
artikel |
43 |
Financial—Investor relations
|
|
|
1975 |
1 |
4 |
p. 68-70 3 p. |
artikel |
44 |
Financial—SEC
|
|
|
1975 |
1 |
4 |
p. 70- 1 p. |
artikel |
45 |
Financial—Stock exchange
|
|
|
1975 |
1 |
4 |
p. 70- 1 p. |
artikel |
46 |
Financial—Timely disclosures
|
|
|
1975 |
1 |
4 |
p. 70-71 2 p. |
artikel |
47 |
Food industry
|
|
|
1975 |
1 |
4 |
p. 71-72 2 p. |
artikel |
48 |
Fund raising
|
|
|
1975 |
1 |
4 |
p. 72-75 4 p. |
artikel |
49 |
Government—National and international
|
|
|
1975 |
1 |
4 |
p. 75-80 6 p. |
artikel |
50 |
Government—State and local
|
|
|
1975 |
1 |
4 |
p. 80-83 4 p. |
artikel |
51 |
Graphic arts—trademarks
|
|
|
1975 |
1 |
4 |
p. 84- 1 p. |
artikel |
52 |
Graphie arts
|
|
|
1975 |
1 |
4 |
p. 84- 1 p. |
artikel |
53 |
Health and welfare
|
|
|
1975 |
1 |
4 |
p. 84-86 3 p. |
artikel |
54 |
Health and welfare—dental
|
|
|
1975 |
1 |
4 |
p. 86-87 2 p. |
artikel |
55 |
Health and welfare—drugs, alcohol
|
|
|
1975 |
1 |
4 |
p. 87-89 3 p. |
artikel |
56 |
Health and welfare—flucride
|
|
|
1975 |
1 |
4 |
p. 89- 1 p. |
artikel |
57 |
Health and welfare—hospital
|
|
|
1975 |
1 |
4 |
p. 89-94 6 p. |
artikel |
58 |
Health and welfare—medical
|
|
|
1975 |
1 |
4 |
p. 94-96 3 p. |
artikel |
59 |
Health and welfare—mental
|
|
|
1975 |
1 |
4 |
p. 96-97 2 p. |
artikel |
60 |
Health and welfare—nursing
|
|
|
1975 |
1 |
4 |
p. 97-98 2 p. |
artikel |
61 |
Health and welfare—social services
|
|
|
1975 |
1 |
4 |
p. 98-99 2 p. |
artikel |
62 |
Hotels, resorts, restaurants
|
|
|
1975 |
1 |
4 |
p. 99- 1 p. |
artikel |
63 |
Index
|
|
|
1975 |
1 |
4 |
p. 174-200 27 p. |
artikel |
64 |
Insurance
|
|
|
1975 |
1 |
4 |
p. 99-101 3 p. |
artikel |
65 |
International. PR practice
|
|
|
1975 |
1 |
4 |
p. 101-102 2 p. |
artikel |
66 |
Labor—Negotiations
|
|
|
1975 |
1 |
4 |
p. 103-105 3 p. |
artikel |
67 |
Labor—PR for
|
|
|
1975 |
1 |
4 |
p. 103- 1 p. |
artikel |
68 |
Libraries
|
|
|
1975 |
1 |
4 |
p. 105-108 4 p. |
artikel |
69 |
Lobbying
|
|
|
1975 |
1 |
4 |
p. 108-109 2 p. |
artikel |
70 |
Management
|
|
|
1975 |
1 |
4 |
p. 109-113 5 p. |
artikel |
71 |
Marketing
|
|
|
1975 |
1 |
4 |
p. 113-115 3 p. |
artikel |
72 |
Media
|
|
|
1975 |
1 |
4 |
p. 116-119 4 p. |
artikel |
73 |
Media—Magazines
|
|
|
1975 |
1 |
4 |
p. 119- 1 p. |
artikel |
74 |
Media—Newspapers
|
|
|
1975 |
1 |
4 |
p. 119-121 3 p. |
artikel |
75 |
Media—Radio, TV
|
|
|
1975 |
1 |
4 |
p. 122-126 5 p. |
artikel |
76 |
Meetings
|
|
|
1975 |
1 |
4 |
p. 115-116 2 p. |
artikel |
77 |
Mergers/Acquisitions
|
|
|
1975 |
1 |
4 |
p. 126- 1 p. |
artikel |
78 |
Military—Army
|
|
|
1975 |
1 |
4 |
p. 127- 1 p. |
artikel |
79 |
Military—General
|
|
|
1975 |
1 |
4 |
p. 126-127 2 p. |
artikel |
80 |
Military—Navy
|
|
|
1975 |
1 |
4 |
p. 127-128 2 p. |
artikel |
81 |
Minority relations
|
|
|
1975 |
1 |
4 |
p. 128-132 5 p. |
artikel |
82 |
New products
|
|
|
1975 |
1 |
4 |
p. 132- 1 p. |
artikel |
83 |
Non-profit organizations
|
|
|
1975 |
1 |
4 |
p. 133- 1 p. |
artikel |
84 |
Petroleum industry
|
|
|
1975 |
1 |
4 |
p. 133- 1 p. |
artikel |
85 |
Pharmaceutical industry
|
|
|
1975 |
1 |
4 |
p. 133-134 2 p. |
artikel |
86 |
Photography
|
|
|
1975 |
1 |
4 |
p. 134- 1 p. |
artikel |
87 |
Police
|
|
|
1975 |
1 |
4 |
p. 135-138 4 p. |
artikel |
88 |
Politics
|
|
|
1975 |
1 |
4 |
p. 138-145 8 p. |
artikel |
89 |
PR—Budgeting
|
|
|
1975 |
1 |
4 |
p. 152- 1 p. |
artikel |
90 |
PR—Careers
|
|
|
1975 |
1 |
4 |
p. 152- 1 p. |
artikel |
91 |
PR—Client/agency
|
|
|
1975 |
1 |
4 |
p. 152- 1 p. |
artikel |
92 |
PR—College programs in
|
|
|
1975 |
1 |
4 |
p. 153- 1 p. |
artikel |
93 |
PR—Counseling
|
|
|
1975 |
1 |
4 |
p. 153- 1 p. |
artikel |
94 |
PR—Criticism
|
|
|
1975 |
1 |
4 |
p. 153- 1 p. |
artikel |
95 |
PR—Definitions
|
|
|
1975 |
1 |
4 |
p. 153-154 2 p. |
artikel |
96 |
Press relations
|
|
|
1975 |
1 |
4 |
p. 145- 1 p. |
artikel |
97 |
Press relations—Conferences
|
|
|
1975 |
1 |
4 |
p. 145- 1 p. |
artikel |
98 |
Press relations—News releases
|
|
|
1975 |
1 |
4 |
p. 146- 1 p. |
artikel |
99 |
PR—Ethics
|
|
|
1975 |
1 |
4 |
p. 154- 1 p. |
artikel |
100 |
PR—Evaluation
|
|
|
1975 |
1 |
4 |
p. 154- 1 p. |
artikel |
101 |
PR—General
|
|
|
1975 |
1 |
4 |
p. 150-152 3 p. |
artikel |
102 |
PR—History
|
|
|
1975 |
1 |
4 |
p. 155- 1 p. |
artikel |
103 |
PR—Job descriptions
|
|
|
1975 |
1 |
4 |
p. 155- 1 p. |
artikel |
104 |
PR—Law
|
|
|
1975 |
1 |
4 |
p. 155-156 2 p. |
artikel |
105 |
Promotion—Area
|
|
|
1975 |
1 |
4 |
p. 146- 1 p. |
artikel |
106 |
Propaganda
|
|
|
1975 |
1 |
4 |
p. 146-147 2 p. |
artikel |
107 |
PR—Planning
|
|
|
1975 |
1 |
4 |
p. 156- 1 p. |
artikel |
108 |
PR—Presentations
|
|
|
1975 |
1 |
4 |
p. 156- 1 p. |
artikel |
109 |
PR—Professionalism
|
|
|
1975 |
1 |
4 |
p. 156- 1 p. |
artikel |
110 |
Publicity
|
|
|
1975 |
1 |
4 |
p. 157- 1 p. |
artikel |
111 |
Public opinion
|
|
|
1975 |
1 |
4 |
p. 148- 1 p. |
artikel |
112 |
Public opinion—Measurement
|
|
|
1975 |
1 |
4 |
p. 148-149 2 p. |
artikel |
113 |
Public opinion—Origins, effects
|
|
|
1975 |
1 |
4 |
p. 149-150 2 p. |
artikel |
114 |
Public service
|
|
|
1975 |
1 |
4 |
p. 156-157 2 p. |
artikel |
115 |
Real estate/housing
|
|
|
1975 |
1 |
4 |
p. 157-158 2 p. |
artikel |
116 |
Recreation/sports
|
|
|
1975 |
1 |
4 |
p. 158-159 2 p. |
artikel |
117 |
Rehabilitation
|
|
|
1975 |
1 |
4 |
p. 159-160 2 p. |
artikel |
118 |
Religion
|
|
|
1975 |
1 |
4 |
p. 160-163 4 p. |
artikel |
119 |
Research and evaluation
|
|
|
1975 |
1 |
4 |
p. 163- 1 p. |
artikel |
120 |
Retailing
|
|
|
1975 |
1 |
4 |
p. 163- 1 p. |
artikel |
121 |
Retirement/senior citizens
|
|
|
1975 |
1 |
4 |
p. 163-164 2 p. |
artikel |
122 |
Safety programs
|
|
|
1975 |
1 |
4 |
p. 164- 1 p. |
artikel |
123 |
Sales promotion
|
|
|
1975 |
1 |
4 |
p. 164-166 3 p. |
artikel |
124 |
Science/technology
|
|
|
1975 |
1 |
4 |
p. 166- 1 p. |
artikel |
125 |
Social unrest
|
|
|
1975 |
1 |
4 |
p. 166-168 3 p. |
artikel |
126 |
Speakers bureaus
|
|
|
1975 |
1 |
4 |
p. 168-169 2 p. |
artikel |
127 |
Special events—Anniversaries
|
|
|
1975 |
1 |
4 |
p. 169- 1 p. |
artikel |
128 |
Special events—Fairs
|
|
|
1975 |
1 |
4 |
p. 169- 1 p. |
artikel |
129 |
Special events—Open house
|
|
|
1975 |
1 |
4 |
p. 169- 1 p. |
artikel |
130 |
Special events—Seminars
|
|
|
1975 |
1 |
4 |
p. 169- 1 p. |
artikel |
131 |
Special events—Tours
|
|
|
1975 |
1 |
4 |
p. 169-170 2 p. |
artikel |
132 |
Speech writing
|
|
|
1975 |
1 |
4 |
p. 169- 1 p. |
artikel |
133 |
Steel industry
|
|
|
1975 |
1 |
4 |
p. 170- 1 p. |
artikel |
134 |
Transportation—Air
|
|
|
1975 |
1 |
4 |
p. 170- 1 p. |
artikel |
135 |
Transportation—Commuting
|
|
|
1975 |
1 |
4 |
p. 170- 1 p. |
artikel |
136 |
Transportation—Railroad
|
|
|
1975 |
1 |
4 |
p. 170-171 2 p. |
artikel |
137 |
Travel/tourism—Domestic
|
|
|
1975 |
1 |
4 |
p. 171- 1 p. |
artikel |
138 |
Urban renewal and development
|
|
|
1975 |
1 |
4 |
p. 171-172 2 p. |
artikel |
139 |
Utilities
|
|
|
1975 |
1 |
4 |
p. 172- 1 p. |
artikel |
140 |
Writing
|
|
|
1975 |
1 |
4 |
p. 173- 1 p. |
artikel |
141 |
Youth
|
|
|
1975 |
1 |
4 |
p. 173- 1 p. |
artikel |