| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Brand equity in hospital marketing
|
Kim, Kyung Hoon
|
|
2008
|
61 |
1 |
p. 75-82
8 p.
|
artikel
|
| 2 |
Culture, product type, and price influences on consumer purchase intention to buy personalized products online
|
Moon, Junyean
|
|
2008
|
61 |
1 |
p. 31-39
9 p.
|
artikel
|
| 3 |
Do early adopters upgrade early? Role of post-adoption behavior in the purchase of next-generation products
|
Huh, Young Eun
|
|
2008
|
61 |
1 |
p. 40-46
7 p.
|
artikel
|
| 4 |
Editorial Board
|
|
|
2008
|
61 |
1 |
p. ii-iii
nvt p.
|
artikel
|
| 5 |
Festivalscapes and patrons' emotions, satisfaction, and loyalty
|
Lee, Yong-Ki
|
|
2008
|
61 |
1 |
p. 56-64
9 p.
|
artikel
|
| 6 |
How investor behavioral factors influence investment satisfaction, trust in investment company, and reinvestment intention
|
Shim, Gyu-yeol
|
|
2008
|
61 |
1 |
p. 47-55
9 p.
|
artikel
|
| 7 |
Marketing research in Korea: Special joint issue of journal of business research and journal of the Korean academy of marketing science
|
Ko, Eunju
|
|
2008
|
61 |
1 |
p. 1-3
3 p.
|
artikel
|
| 8 |
Organizational characteristics and the CRM adoption process
|
Ko, Eunju
|
|
2008
|
61 |
1 |
p. 65-74
10 p.
|
artikel
|
| 9 |
Organizational memory influences new product success
|
Chang, Dae Ryun
|
|
2008
|
61 |
1 |
p. 13-23
11 p.
|
artikel
|
| 10 |
Perceived controllability and service expectations: Influences on customer reactions following service failure
|
Choi, Sunmee
|
|
2008
|
61 |
1 |
p. 24-30
7 p.
|
artikel
|
| 11 |
What is SMS advertising and why do multinationals adopt it? Answers from an empirical study in European markets
|
Okazaki, Shintaro
|
|
2008
|
61 |
1 |
p. 4-12
9 p.
|
artikel
|
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