| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Editorial Board
|
|
|
2013
|
89 |
4 |
p. ii-
1 p.
|
artikel
|
| 2 |
Evaluating and Managing Brand Repurchase Across Multiple Geographic Retail Markets
|
Echambadi, Raj
|
|
2013
|
89 |
4 |
p. 409-422
14 p.
|
artikel
|
| 3 |
Executive Summaries
|
|
|
2013
|
89 |
4 |
p. P1-P6
nvt p.
|
artikel
|
| 4 |
Maximizing Profits for a Multi-Category Catalog Retailer
|
George, Morris
|
|
2013
|
89 |
4 |
p. 374-396
23 p.
|
artikel
|
| 5 |
Positive affect moderates the impact of assortment size on choice satisfaction
|
Spassova, Gerri
|
|
2013
|
89 |
4 |
p. 397-408
12 p.
|
artikel
|
| 6 |
Pure Components versus Pure Bundling in a Marketing Channel
|
Girju, Marina
|
|
2013
|
89 |
4 |
p. 423-437
15 p.
|
artikel
|
| 7 |
Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers
|
Swoboda, Bernhard
|
|
2013
|
89 |
4 |
p. 447-459
13 p.
|
artikel
|
| 8 |
Shaping Retail Brand Personality Perceptions by Bodily Experiences
|
Möller, Jana
|
|
2013
|
89 |
4 |
p. 438-446
9 p.
|
artikel
|
| 9 |
The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity
|
Dolbec, Pierre-Yann
|
|
2013
|
89 |
4 |
p. 460-466
7 p.
|
artikel
|
| 10 |
To Whom, When, and How Much to Discount? A Constrained Optimization of Customized Temporal Discounts
|
Johnson, Joseph
|
|
2013
|
89 |
4 |
p. 361-373
13 p.
|
artikel
|
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