|
Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
8 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Do reward programs build loyalty for services? |
Keh, Hean Tat |
2006 |
82 | 2 |
p. 127-136 10 p. |
article |
|
| 2 | Editorial Board |
2006 |
82 | 2 |
p. ii- 1 p. |
article |
||
| 3 | From Fatwallet to eBay: An investigation of online deal-forums and sales promotions |
Gopal, Ram D. |
2006 |
82 | 2 |
p. 155-164 10 p. |
article |
|
| 4 | Offering low price guarantees to improve customer retention |
McWilliams, Bruce |
2006 |
82 | 2 |
p. 105-113 9 p. |
article |
|
| 5 | Private label positioning: Quality versus feature differentiation from the national brand |
Chan Choi, S. |
2006 |
82 | 2 |
p. 79-93 15 p. |
article |
|
| 6 | Semantic cues in reference price advertisements: The moderating role of cue concreteness |
Krishnan, Balaji C. |
2006 |
82 | 2 |
p. 95-104 10 p. |
article |
|
| 7 | Teenagers’ use of alternative shopping channels: A consumer socialization perspective |
Lueg, Jason E. |
2006 |
82 | 2 |
p. 137-153 17 p. |
article |
|
| 8 | The role of retailer interest on shopping behavior |
Jones, Michael A. |
2006 |
82 | 2 |
p. 115-126 12 p. |
article |
8 results found