nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Consumer response to quantity surcharges: Implications for retail price setters
|
Manning, Kenneth C |
|
1998 |
74 |
3 |
p. 373-399 27 p. |
artikel |
2 |
Executive summary
|
|
|
1998 |
74 |
3 |
p. 295-304 10 p. |
artikel |
3 |
Introduction to the special issue
|
Bearden, William O |
|
1998 |
74 |
3 |
p. 305-309 5 p. |
artikel |
4 |
Is the price right? Understanding contingent processing in reference price formation
|
Yadav, Manjit S |
|
1998 |
74 |
3 |
p. 311-329 19 p. |
artikel |
5 |
The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions
|
Grewal, Dhruv |
|
1998 |
74 |
3 |
p. 331-352 22 p. |
artikel |
6 |
The effects of framing price promotion messages on consumers' perceptions and purchase intentions
|
Chen, Shih-Fen S |
|
1998 |
74 |
3 |
p. 353-372 20 p. |
artikel |
7 |
The impact of internal and external reference prices on brand choice: The moderating role of contextual variables
|
Kumar, V |
|
1998 |
74 |
3 |
p. 401-426 26 p. |
artikel |
8 |
Variability of brand price elasticities across retail stores: Ethnic, income, and brand determinants
|
Mulhern, Francis J |
|
1998 |
74 |
3 |
p. 427-446 20 p. |
artikel |