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Tijdschrift beschrijving
Alle jaargangen van het bijbehorende tijdschrift
Alle afleveringen van het bijbehorende jaargang
Alle artikelen van de bijbehorende aflevering
15 gevonden resultaten
| nr | titel | auteur | tijdschrift | jaar | jaarg. | afl. | pagina('s) | type |
| 1 | A critical review of recent organizational buying research |
Ferguson, Wade |
1978 |
7 | 4 |
p. 225-230 6 p. |
artikel |
|
| 2 | A marketing simulation model across household and industrial goods |
Lackman, Conway L. |
1978 |
7 | 4 |
p. 268-274 7 p. |
artikel |
|
| 3 | Forecasting sales trends in the solid state industry |
Brown, Lloyd O. |
1978 |
7 | 4 |
p. 243-249 7 p. |
artikel |
|
| 4 | Industrial product innovation: An international comparison |
Chakrabarti, Alok K. |
1978 |
7 | 4 |
p. 231-237 7 p. |
artikel |
|
| 5 | International marketing |
Crane, John S. |
1978 |
7 | 4 |
p. 284-285 2 p. |
artikel |
|
| 6 | Marketing management in multinational firms—the consumer packaged goods industry |
Gross, Andrew C. |
1978 |
7 | 4 |
p. 287-289 3 p. |
artikel |
|
| 7 | Marketing research: A short course for professionals |
Cattin, Philippe |
1978 |
7 | 4 |
p. 282-283 2 p. |
artikel |
|
| 8 | Marketing research by a small industrial firm: A case study |
Parasuraman, A. |
1978 |
7 | 4 |
p. 238-242 5 p. |
artikel |
|
| 9 | Motivating independent distribution channel members |
Rosenbloom, Bert |
1978 |
7 | 4 |
p. 275-281 7 p. |
artikel |
|
| 10 | Multinational product strategy |
Kirpalani, V.H. |
1978 |
7 | 4 |
p. 283-284 2 p. |
artikel |
|
| 11 | Sales management: A tactical approach |
Powers, James F. |
1978 |
7 | 4 |
p. 285-286 2 p. |
artikel |
|
| 12 | Technology transfer to East Europe: U.S. corporate experience |
Elliott, John R. |
1978 |
7 | 4 |
p. 287- 1 p. |
artikel |
|
| 13 | The social psychology of industrial buying and selling |
Bonoma, Thomas V. |
1978 |
7 | 4 |
p. 213-224 12 p. |
artikel |
|
| 14 | Time management of sales managers |
Berkowitz, Eric N. |
1978 |
7 | 4 |
p. 250-256 7 p. |
artikel |
|
| 15 | Vendor selection and the buying process |
Dempsey, William A. |
1978 |
7 | 4 |
p. 257-267 11 p. |
artikel |
15 gevonden resultaten