|
Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
16 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | Assessing introduction factors for a new industrial product |
Evans, Richard H. |
1978 |
7 | 2 |
p. 128-132 5 p. |
article |
|
| 2 | Bartering processes in industrial buying and selling |
Schuster, Falko |
1978 |
7 | 2 |
p. 119-127 9 p. |
article |
|
| 3 | Effectiveness of sales forecasting methods |
Rothe, James T. |
1978 |
7 | 2 |
p. 114-118 5 p. |
article |
|
| 4 | Export marketing management |
Darrow, Daniel P. |
1978 |
7 | 2 |
p. 147-148 2 p. |
article |
|
| 5 | Forecasting business needs in the telephone market |
McCrohan, Kevin |
1978 |
7 | 2 |
p. 109-113 5 p. |
article |
|
| 6 | Fundamentals of forecasting |
McLaughlin, Robert L. |
1978 |
7 | 2 |
p. 146-147 2 p. |
article |
|
| 7 | Industrial marketing management |
Shah, Kiran |
1978 |
7 | 2 |
p. 150-151 2 p. |
article |
|
| 8 | Industrial marketing myths |
Penn Jr., W.S. |
1978 |
7 | 2 |
p. 133-138 6 p. |
article |
|
| 9 | International marketing |
Dutton, Robert S. |
1978 |
7 | 2 |
p. 145-146 2 p. |
article |
|
| 10 | Marketing management information systems |
Harris, Leslie M. |
1978 |
7 | 2 |
p. 148-149 2 p. |
article |
|
| 11 | New venture departments: Organizing for innovation |
Fast, Norman D. |
1978 |
7 | 2 |
p. 77-88 12 p. |
article |
|
| 12 | Product planning |
Smackey, Bruce M. |
1978 |
7 | 2 |
p. 149-150 2 p. |
article |
|
| 13 | Sales managers' perception of compensation and security policies |
Futrell, Charles M. |
1978 |
7 | 2 |
p. 96-99 4 p. |
article |
|
| 14 | Technical substitution effect for a raw material |
Medford, Derek |
1978 |
7 | 2 |
p. 100-108 9 p. |
article |
|
| 15 | The marketing management consultant |
de Monthoux, Pierre Guillet |
1978 |
7 | 2 |
p. 139-144 6 p. |
article |
|
| 16 | Toward a theory of professional service marketing |
Gummesson, Evert |
1978 |
7 | 2 |
p. 89-95 7 p. |
article |
16 results found