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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
All articles of the corresponding issues
13 results found
| no | title | author | magazine | year | volume | issue | page(s) | type |
| 1 | All the economics you need for industrial market planning—And no more |
Lotshaw, Elmer |
1978 |
7 | 1 |
p. 1-8 8 p. |
article |
|
| 2 | Better use of the industrial marketing concept |
Balakrishna, Grandhi |
1978 |
7 | 1 |
p. 71-76 6 p. |
article |
|
| 3 | Buyer and seller perceptions of transportation purchasing variables |
Anderson, Ronald D. |
1978 |
7 | 1 |
p. 60-64 5 p. |
article |
|
| 4 | Competition and innovation in electrical transmission equipment |
Epstein, Barbara |
1978 |
7 | 1 |
p. 9-16 8 p. |
article |
|
| 5 | Editorial Board |
1978 |
7 | 1 |
p. IFC- 1 p. |
article |
||
| 6 | Evaluating and motivating salesman with the BARS method |
Locander, William B. |
1978 |
7 | 1 |
p. 43-48 6 p. |
article |
|
| 7 | Government influence and industrial innovation |
Souder, William E. |
1978 |
7 | 1 |
p. 17-25 9 p. |
article |
|
| 8 | MRP: A tool for product and sales management |
Fisk, John C. |
1978 |
7 | 1 |
p. 32-36 5 p. |
article |
|
| 9 | Organizational perceptions of sales managers |
Berkowitz, Eric N. |
1978 |
7 | 1 |
p. 37-42 6 p. |
article |
|
| 10 | Sales forecast errors for new product projects |
Little, Blair |
1978 |
7 | 1 |
p. 49-53 5 p. |
article |
|
| 11 | The evolution of technology assessment |
Cleary, Michael J. |
1978 |
7 | 1 |
p. 26-31 6 p. |
article |
|
| 12 | The information industry for the industrial marketer |
Comer, James M. |
1978 |
7 | 1 |
p. 65-70 6 p. |
article |
|
| 13 | Transactional marketing: An understanding of the industrial marketing process |
LaGarce, Raymond |
1978 |
7 | 1 |
p. 54-59 6 p. |
article |
13 results found